Kracie Foods Co., Ltd. will hold an experiential event themed around the house of the "Witch" familiar from TV commercials, to commemorate the 40th anniversary of the launch of "Neruneru Nerune." The event will take place at Queen's Square Yokohama.
The event will be held for three days from Friday, July 31, 2026, to Sunday, August 2, 2026. Admission is free and open to everyone. Please stop by to make summer memories.
40th Anniversary Special Event "Neruneru Party at the Witch's House!"
The "Witch," who has been a familiar and unique presence in TV commercials since the launch of "Neruneru Nerune" in 1986, has been loved for many years. To celebrate the 40th anniversary of "Neruneru Nerune" and to allow more people to connect with the Witch and celebrate joyfully with children, ideas were solicited for "how the Witch could become more popular with a transformation," and she appeared in a transformed form in February 2026.
At this event, we will celebrate the 40th anniversary of "Neruneru Nerune" with the Witch inside a pop and colorful "Witch's House." We will also offer content such as a "Neruneru Nerune Experience" in response to children's requests to "play with the Witch!" Through the event, you can create many fun memories with the Witch.
"Neruneru Party at the Witch's House!" Event Details
- Event Period
Friday, July 31, 2026 - Sunday, August 2, 2026, 11:00 AM - 6:00 PM
- Venue
Queen's Square Yokohama 1F, Queen's Circle
(2-3 Minatomirai, Nishi-ku, Yokohama, Kanagawa Prefecture)
- Access
Directly connected to Minatomirai Station on the Minatomirai Line (direct service from Tokyu Toyoko Line)
Approximately 8-minute walk from Sakuragicho Station (JR Line, Municipal Subway)
- Event Contents
1. A magical?! "Neruneru Nerune Experience" where you can make and taste it on the spot
2. "Photo Spot" to take pictures dressed up as the Witch
3. "Neruneru Nerune 40th Anniversary Board" for everyone to write messages
4. "Novelty Present" for a chance to win by posting on social media
5. Greeting with "Neru-ne," the character from educational confectionery®
* Event details are subject to change. Details will be announced at a later date.
* This event does not require reservations, but you may have to wait depending on crowd levels.
* Greetings with "Neru-ne" will be held irregularly depending on operational status.
* Information will also be posted sequentially on official social media and the special website.
"Neruneru Nerune," which celebrates its 40th anniversary in 2026, continues to evolve and challenge!
"Neruneru Nerune" is a long-selling product born in 1986 inspired by "children playing in the mud." It is currently loved by many, from children to adults, as an educational confectionery® that offers a "delicious and exciting fun experience."
This year, our 40th anniversary, we will deliver even more excitement and fun along with our gratitude to make our customers happier. Please look forward to the ever-evolving "Neruneru Nerune"!
Educational Confectionery® to "Confectionery that Fosters Children's Confidence"
With the keyword "Grow as yourself.," educational confectionery® will evolve into "confectionery that fosters children's confidence" by providing three values: "nurturing individuality," "enjoying failure," and "respecting differences."
【Related Links】
Kracie Official Website https://www.kracie.co.jp/
Kracie Foods Official X https://x.com/Kracie_foods
Neruneru Nerune 40th Anniversary Special Site https://www.kracie.co.jp/foods/okashi/chiiku/neruneru40th/
Minna no Chiiku Hiroba Brand Site https://www.kracie.co.jp/foods/okashi/chiiku/
Minna no Chiiku Hiroba Instagram https://www.instagram.com/chiiku_hiroba/
Minna no Chiiku Hiroba Facebook https://www.facebook.com/chiikuhiroba
Minna no Chiiku Hiroba YouTube https://www.youtube.com/user/nerunelaboKracie
【Inquiries Regarding This Release】
Kracie Co., Ltd. Foods Customer Service Office
TEL: 0120-202903
Monday - Friday, 10:00 AM - 4:00 PM (Excluding holidays and company holidays)
FACT BOX
- Source: PR TIMES
- Category: Event