Shohei Ohtani, who battles the sun, departs from the streets of Shibuya this year as a giant truck! The 'Ohtani SUN Truck,' carrying the 'chance' to use Sekkisei sunscreen, appears in Tokyo, Nagoya, and Osaka.

Image of the Ohtani SUN Truck Event image at SHIBUYA CAST. GARDEN KOSÉ Corporation (Headquarters: Chuo-ku, Tokyo; President & CEO: Shinji Tanaka) is launching a large-scale promotion for its flagship global skincare brand, Sekkisei, starting in April when UV rays become more intense. The promotion, featuring athlete Shohei Ohtani, will communicate the importance of sunscreen. This year, with the key message of Sekkisei's "Tough Film UV," the incredibly impactful "Ohtani SUN Truck" will make its debut, featuring a realistic, giant 3D visual of Shohei Ohtani battling the sun. Ohtani, who has delivered numerous chances and moments of excitement on the world stage, will now deliver the importance of sunscreen and the "chance" to use Sekkisei's sunscreen to various locations. The truck will travel through famous spots in Tokyo, Nagoya, and Osaka from Saturday, April 18th to Tuesday, April 28th. To unveil the truck, a touch-up event will be held for two days on Saturday, April 18th, and Sunday, April 19th, at SHIBUYA CAST. GARDEN in Tokyo. The venue will be packed with exclusive content, including a touch-up space where you can actually try Sekkisei's sunscreen, and a game experience called the "Sekkisei UV Ohtani SUN Chance," where you can win Sekkisei UV care items on the spot. Additionally, the "Ohtani SUN Truck Campaign" will be held simultaneously, allowing people from all over the country to participate regardless of their location. By following the official Sekkisei X account (@kose_sekkisei) and reposting the campaign post, participants can enter a lottery to win a baseball personally signed by Shohei Ohtani. Furthermore, "Sekkisei SUN BLOCKERS," which supports all athletes fighting against summer UV rays, enters its fourth year. This year, under the title "Sekkisei SUN BLOCKERS 2026," in addition to donating sunscreen, a new "Sekkisei Performance Chart" will be distributed, inspired by the Mandala Chart that Ohtani himself used during his high school days. While raising awareness of "the importance of sunscreen for achieving maximum performance without worrying about UV rays," Sekkisei, together with Shohei Ohtani, will strongly support everyone who works hard in sports, both physically and mentally. "Ohtani SUN Truck" Overview ■ Shohei Ohtani, battling the sun, becomes a giant truck! The "Ohtani SUN Truck" departs from Shibuya and travels across various regions, delivering a "chance for UV care"! A social media campaign, open to participants nationwide, to win Shohei Ohtani's signed baseball will also be held simultaneously. ※ "Ohtani SUN Truck" Front and Back Image This year, the "Ohtani SUN Truck" makes its appearance, equipped with a powerful, giant 3D visual recreating Shohei Ohtani battling the sun! During this time when UV rays begin to intensify, it will deliver the importance of sunscreen and the "chance" to use Sekkisei's sunscreen to everyone. The "Ohtani SUN Truck" will depart from Shibuya and travel through famous spots in Tokyo, Nagoya, and Osaka from Saturday, April 18th to Tuesday, April 28th. Please enjoy the impact of the "Ohtani SUN Truck," which has an overwhelming presence while blending into the city scenery. Also, for those who cannot come to the event venues or see the truck's route, we are simultaneously holding the "Ohtani SUN Truck Campaign," which you can participate in on social media from anywhere in the country. By following the official Sekkisei X account (@kose_sekkisei) and reposting the campaign post, you have a special chance to win a baseball personally signed by Shohei Ohtani or Sekkisei sunscreen in a lottery. "Ohtani SUN Truck" Operation Schedule Period: Saturday, April 18th – Tuesday, April 28th Travel Area: Tokyo, Nagoya, Osaka "Ohtani SUN Truck" Travel Schedule (Planned): Date & Time | Region | Route / Event Schedule ---|---|--- April 18 (Sat) – 19 (Sun) | Tokyo | Event at SHIBUYA CAST. GARDEN April 20 (Mon) 10:00 AM – 1:30 PM | Tokyo | Shibuya ~ Harajuku ~ Omotesando April 20 (Mon) 3:00 PM – 6:00 PM | Tokyo | Shinjuku April 21 (Tue) 10:00 AM – 11:30 AM | Tokyo | Daiba April 21 (Tue) 12:00 PM – 2:00 PM | Tokyo | Ginza April 21 (Tue) 3:30 PM – 6:00 PM | Tokyo | Roppongi April 22 (Wed) 10:00 AM – 11:30 AM | Tokyo | Asakusa ~ Skytree April 22 (Wed) 12:00 PM – 2:00 PM | Tokyo | Akihabara April 22 (Wed) 4:00 PM – 6:00 PM | Tokyo | Ikebukuro April 24 (Fri) – 25 (Sat) | Aichi | Nagoya Station ~ Sakae April 27 (Mon) – 28 (Tue) | Osaka | Osaka Station ~ Umeda ~ Shinsaibashi ~ Namba ※ Travel routes and schedules are subject to change without notice. "Ohtani SUN Truck Campaign" Overview Period: Same as above How to Participate: Follow the official Sekkisei X account (@kose_sekkisei) and repost the campaign post to enter a lottery to win Sekkisei UV products or a signed baseball from Shohei Ohtani. Furthermore, post a photo of the truck with the designated hashtag "#大谷SUNトラック" to increase your chances of winning. Prizes: Sekkisei original baseball personally signed by Shohei Ohtani / 1 winner "Sekkisei Skincare UV Essence Milk N" / 30 winners ■ Unveiling the impressive "Ohtani SUN Truck" in Shibuya! An "Ohtani SUN Truck Event" will be held for two days on Saturday, April 18th and Sunday, April 19th! Experience a touch-up of Sekkisei UV care products and participate in the "Sekkisei UV Ohtani SUN Chance" where you can win products if you get a prize. ※ Image To unveil this truck, a touch-up event will be held for two days on Saturday, April 18th, and Sunday, April 19th, at SHIBUYA CAST. GARDEN in Shibuya, Tokyo. The "Ohtani SUN Truck" will be parked at the venue, where you can actually try Sekkisei's sunscreen. We have also prepared special experiences that can only be had here, such as the "Sekkisei UV Ohtani SUN Chance" game experience where you can win Sekkisei UV care products by posting on social media, and the installation of a life-sized panel of Ohtani. "Ohtani SUN Truck Event" Overview Period: Saturday, April 18th, 1:00 PM – 5:00 PM Sunday, April 19th, 10:00 AM – 5:00 PM Venue: SHIBUYA CAST. GARDEN (1-23-21 Shibuya, Shibuya-ku, Tokyo 150-0002) Content: Sekkisei sunscreen touch-up / Ohtani SUN Truck display / Social media post campaign content "Sekkisei UV Ohtani SUN Chance" / Installation of a life-sized Shohei Ohtani panel photo spot Campaign Site: https://sekkisei.jp/site/p/sekkisei_uv_cp2026.aspx#truck Event-held: "Sekkisei UV Ohtani SUN Chance" Overview Period: Same as above Venue: Same as above Content: A roulette game where you can participate by posting on social media and win Sekkisei UV products on the spot. Participation Conditions: ① Take a photo of the "Ohtani SUN Truck" or the "event scene" at the venue. ② Post it on your own social media with the hashtags "#雪肌精" and "#大谷SUNトラック". ③ Show the post screen to the staff, and you can participate in the content on the touch panel. Prizes: Prize A: "Sekkisei Skincare UV Essence Milk N" Prize B: "Sekkisei Skincare UV Essence Gel N" Prize C: "Medicated Sekkisei Brightening Essence Lotion" [Quasi-drug] (Trial) 30mL Sales name: Sekkisei Lotion ■ April is a season when UV rays increase sharply! The amount of UV radiation is almost the same as in mid-summer. There are two types of ultraviolet rays that reach the earth: ultraviolet A waves (UV-A) and ultraviolet B waves (UV-B). ・UV-A (Ultraviolet A wave) These are long-wavelength ultraviolet rays that can even pass through window glass. They reach deep into the skin, and the accumulated damage gradually advances skin aging, such as spots, wrinkles, and sagging. ・UV-B (Ultraviolet B wave) These are short-wavelength rays that cause skin inflammation and pigmentation. They are the cause of stinging, red sunburns and spots. ■ Message from Shohei Ohtani In recent years, it has become widely known that UV protection leads to improved athletic performance, and more people are taking UV measures regardless of age or gender. With the desire to "spread the habit of using sunscreen to all generations" to protect the future skin from harsh UV damage, Sekkisei has signed a global advertising contract with Ohtani, who is active on the world stage and loved by many people regardless of gender or age, and he has appeared in sunscreen advertisements since 2023. A message from Shohei Ohtani, filled with support for everyone who works hard in sports while fighting against summer UV rays, is also available on the official Sekkisei YouTube channel. Comment Video: https://youtu.be/2KjnB-WxNmk Let's all take proper UV measures! I will also use Sekkisei's sunscreen to get through the tough season. Let's achieve our best performance together! ■ "Sekkisei SUN BLOCKERS 2026" to promote the importance of sunscreen is launched! In its fourth year, the program adopts methods practiced by world-class athlete Shohei Ohtani. Sunscreen and the "Sekkisei Performance Chart" will be distributed to 1,000 athletes to support them both physically and mentally! "Sekkisei SUN BLOCKERS" was formed in 2023 to spread the "importance of sunscreen" to all people, young and old, male and female, who are involved in sports. In its fourth year, under the title "Sekkisei SUN BLOCKERS 2026," the support will be further strengthened. In addition to donating Sekkisei sunscreen to 1,000 athletes nationwide, this year, considering the importance of not only physical care but also mental health and support for achieving goals, we will distribute the "Sekkisei Performance Chart" as a new initiative. This chart was created with inspiration from the "Mandala Chart" that Ohtani, who continues to demonstrate overwhelming performance on the world stage, used in his high school days to achieve his goals. By having them use sunscreen to protect their skin and body from UV rays, and by utilizing a chart that visualizes the process towards their goals, we will strongly support everyone who works hard in sports, both physically and mentally. ■ Message from Shohei Ohtani to the members of "Sekkisei SUN BLOCKERS 2026" Hello, this is Shohei Ohtani. I am sending sunscreen to everyone who works hard in sports. Since I was a student, I have valued "having clear goals." And to achieve those goals, it is necessary to care for your body and mind. To achieve the best performance towards your goals without worrying about UV rays, I am sending you Sekkisei's sunscreen and the Sekkisei Performance Chart. Sekkisei's sunscreen is resistant to sweat and water, and it protects the skin comfortably like skincare, so I continue to use it regardless of the season or scene. For all of you who continue to work hard every day towards your goals, By protecting yourself from UV rays with Sekkisei's tough sunscreen that is resistant to sweat and water, let's improve our daily performance. To everyone who works hard in sports. Let's aim for a tough self that won't be defeated by the sun, together with Sekkisei and me! "Sekkisei SUN BLOCKERS 2026" Overview Distribution Period: Tuesday, April 14, 2026 – Friday, May 29, 2026 Site URL: https://sekkisei.jp/site/p/sunblockers.aspx ※ We are not accepting applications for distribution. The secretariat will contact organizations. "Sekkisei SUNBLOCKERS 2025" Last Year's Achievements (Partial Excerpt) Last year, we delivered message cards from Shohei Ohtani and Sekkisei sunscreen to approximately 1,000 athletes from 21 organizations involved in outdoor sports, including the Rikkyo University Women's Lacrosse Club, to convey the "importance of sunscreen." As a special project titled "Visiting SUN BLOCKERS," we also provided Sekkisei sunscreen to the outdoor sports athletes at Shohei Ohtani's alma mater, Hanamaki Higashi High School, an affiliate of the Hanamaki Gakuin educational corporation. It was an opportunity to convey the importance of protecting the skin and a message of support from Ohtani to the athletes who practice in an environment exposed to UV rays daily. ■ The sun's rays damage many people's skin. Sunscreen is the key to improving performance. There were also comments suggesting that sunscreen is an item that plays a role in improving performance during exercise. Last year, "Sekkisei SUN BLOCKERS" conducted a survey of 438 athletes involved in outdoor sports. When asked if they felt their performance in practice/games/cheering improved by using sunscreen, we received comments such as "I feel that by suppressing sunburn as much as possible, my physical strength was less depleted by the heat" and "I felt a sense of security and was able to concentrate on practice." 98.1% answered that sunscreen is a necessary item for enjoying sports, suggesting that sunscreen is an item that leads not only to beauty but also to improved performance during exercise. Our company has also verified the fatigue-reducing effect of using sunscreen, and research results have confirmed the possibility that using sunscreen during outdoor exercise can reduce the feeling of fatigue. *1 *1 KOSÉ Corporation Release: Confirmed that sunburn increases fatigue during exercise - Possibility of expanding the value of sunscreen for exercise fatigue - ・98.1% of people think sunscreen is a necessary item for enjoying sports. When athletes involved in outdoor sports who learned about the importance of sunscreen and actually used it were asked, "Did you think sunscreen is a necessary item for enjoying sports?" 98.1% answered "I think it's necessary / I think it's rather necessary." Survey Overview Survey Content: Questionnaire about sunscreen Survey Target: Gender: Male/Female / Age: Under 10s to 30s Number of Surveys: 483 people Number of Questions: 15 questions Survey Period: Thursday, May 1, 2025 – Friday, July 4, 2025 ◆ Product Information ① Sekkisei Skincare UV Essence Gel N Released February 16, 2026 90g SPF50+/PA++++ UV Water Resistance ★★ Contains a water-holding shield component that strengthens the film with sweat and water. A "tough film" UV gel that moisturizes for a long time. Adopts a hydrating polymer that holds onto moisture. A thin, non-sticky, and burden-free film spreads out, protecting the skin from UV rays with a fresh feel. In addition, the inclusion of a clarity powder provides a bright and translucent impression immediately after application. Coix Seed Complex [Domestic Coix Seed Extract, Fermented Coix Seed Extract, Coix Seed Water] / Angelica Acutiloba Root Extract / Melothria Heterophylla Root Extract / Rhodomyrtus Tomentosa Fruit Extract / Indigo Extract / Plum Vinegar Extract / Vitamin E / Squalane (moisturizing beauty ingredients) Wakan Mineral (skin protection) / Clarity Powder The water-holding shield component is bentonite, fermented coix seed extract is saccharomyces/coix lacryma-jobi ma-yuen seed ferment filtrate, plum vinegar extract is prunus mume fruit extract, vitamin E is tocopherol, wakan mineral is mica, and clarity powder is synthetic fluorphlogopite. ① Sekkisei Skincare UV Essence Milk N Released February 16, 2026 60g SPF50+/PA++++ UV Water Resistance ★★ Contains a water-holding shield component that strengthens the film with sweat and water. A "tough film" UV milk that is also resistant to friction. Adopts a lightly melting oil. A milk type that blends smoothly into the skin. With a film so thin and supple you forget you're wearing it, it firmly protects the skin from UV rays. In addition, the stretch veil makes it resistant to smudging and fits flexibly even during active scenes like sports and leisure. Coix Seed Complex [Domestic Coix Seed Extract, Fermented Coix Seed Extract, Coix Seed Water] / Angelica Acutiloba Root Extract / Melothria Heterophylla Root Extract / Rhodomyrtus Tomentosa Fruit Extract / Indigo Extract / Plum Vinegar Extract Vitamin E / Squalane (moisturizing beauty ingredients) / Wakan Mineral (skin protection) / Stretch Veil Polymer The water-holding shield component is bentonite, fermented coix seed extract is saccharomyces/coix lacryma-jobi ma-yuen seed ferment filtrate, plum vinegar extract is prunus mume fruit extract, vitamin E is tocopherol, wakan mineral is mica, and stretch veil polymer is polymethylsilsesquioxane.