[First Landing in Japan] Inner Beauty Brand "NOTHING BETTER" Sells 2 Million Packs in 3 Months in Korea, Launches Nationwide at Variety Stores and Drugstores from April 1st

K-LAB Inc., an importer and distributor of Korean cosmetics and inner beauty products, will progressively begin offline sales in Japan for the highly popular Korean inner beauty brand "NOTHING BETTER" from April 1, 2026, at variety stores and drugstores nationwide.

■ What is "NOTHING BETTER"?

"NOTHING BETTER" is a Korean inner beauty brand that develops products leveraging the inherent power of natural ingredients, based on the concept of "a more wonderful me than yesterday." It is prominently featured as a Global TOP PICKS product at Olive Young, Korea's leading health & beauty store, consistently ranking high in online sales. It is currently the most dynamic brand, boasting sales of 2 million packs in just 3 months.

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■ Product Lineup

1. Tea Habits for Your Body "LUV TEA"

A premium tea series that packs the charm of flavor, nutrition, and aroma into every cup. Designed to brew effectively even in a 2L large-capacity tumbler, it supports daily hydration.

"Low-Temperature Drying Method" to preserve nutrients: Ingredients are slowly dried at low temperatures to retain as many nutrients as possible.

Compatible with both cold and hot brewing: Enjoy deliciously hot or iced, regardless of season or occasion.

Reliable quality control: Produced in a hygienic manufacturing facility that has acquired HACCP certification.

【Pumpkin Tea】～Sweet and fragrant, 100% Korean pumpkin～

Made with 100% carefully selected Korean pumpkin. No food additives are used, bringing out the natural sweetness and fragrance of the ingredient. It's the perfect cup for a refreshing morning routine.

【Adzuki Tea】～Refreshing and fragrant, balancing from within～

Uses adzuki beans, which are low in fat and contain plant-based protein. Additive-free, it features a clean, refreshing taste. Recommended for those who stand for long periods or seek a refreshing start to their morning.

【Peach Rooibos Tea】～Fragrant and refreshing, caffeine-free～

Uses top-grade rooibos, providing a good intake of polyphenols. Enjoy the elegant peach aroma and refreshing aftertaste. As it's caffeine-free, it's also ideal for relaxing before bedtime.

【Lemon Green Tea】～With real lemon pulp, no sugar or sweeteners～

Luxuriously uses real lemon pulp. Completely free of sugar, sweeteners, and food additives, it perfectly matches the refreshing tartness of lemon with the clean taste of green tea. Great for refreshment during meals or after exercise.

2. The Luxury of Raw Ingredients "DRINK IT"

A pouch beverage series that condenses the goodness of ingredients, allowing you to feel "balanced just by drinking." It comes in a convenient 100ml size, perfect for busy mornings or when you need a refresh.

Completely additive-free: No sugar or additives are used, bringing out the natural sweetness and umami of the ingredients.

Low-temperature extraction to preserve deliciousness: Prevents flavor degradation from high temperatures, maintaining a fresh taste.

Smart single-serving size: Convenient 100ml type for easy carrying, allowing you to recharge anywhere.

【Pumpkin Juice】～100% pumpkin, not a drop of water added, pure luxury～

Made with 100% pumpkin, with no water added, resulting in a rich yet refreshing taste. It is rich in beauty-friendly nutrients such as beta-carotene, potassium, and dietary fiber. Additive-free, you can enjoy it with peace of mind as a morning drink or with meals.

【Adzuki Water】～Achieve a refreshing routine with 0kcal Korean adzuki beans～

Made only with Korean adzuki beans and completely additive-free. While 0kcal, it allows you to consume the natural polyphenols, potassium, and dietary fiber of adzuki beans. It has a mild and easy-to-drink taste, making it recommended for daily hydration with meals.

■ 3 Reasons Why "NOTHING BETTER" is Chosen

1. Overwhelming Sales Performance and Trust Featured as a Global TOP PICKS product at Olive Young, Korea's health & beauty store. It is a powerful brand that sold 2 million packs in just 3 months and consistently dominates online rankings.

2. Dedicated Manufacturing Process Employs "low-temperature drying and low-temperature extraction" to preserve nutrient content of ingredients. Furthermore, it is produced under strict quality control in a facility that has acquired HACCP certification, an international hygiene management standard.

3. Commitment to "Additive-Free" Because it's meant to be consumed daily, unnecessary additives and sugars are eliminated as much as possible. The natural taste and nutrition of the ingredients are maximized.

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■ Product Overview

Sales Start Date: April 2026