Keep Your Neck Cool, Beat the Heat! Full-Scale Launch of 3 Neck Cooling Items Perfect for Summer Heat Countermeasures!
Key facts
- Keep Your Neck Cool, Beat the Heat! Full-Scale Launch of 3 Neck Cooling Items Perfect for Summer Heat Countermeasures!
- On May 27, 2026, Komeri Co., Ltd. launched three new products to efficiently cool the neck as a countermeasure against the summer heat. The products are the 'Hinyari Kubimoto Belt' (Cool Neck Belt) with two included cooling packs for enhanced effect, the 'Kubi ni mo Makeru Horeizai' (Cooling Pack for Neck) usable as a spare or alone, and the 'Ice Bag' which is ready to use with just ice and water. These items are available at 'Komeri Power' and 'Komeri Hard & Green' stores nationwide and online, supporting heatstroke prevention in various situations.
- Source: PR Times
- Date: May 27, 2026
Direct answer
On May 27, 2026, Komeri Co., Ltd. launched three new products to efficiently cool the neck as a countermeasure against the summer heat. The products are the 'Hinyari Kubimoto Belt' (Cool Neck Belt) with two included cooling packs for enhanced effect, the 'Kubi ni mo Makeru Horeizai' (Cooling Pack for Neck) usable as a spare or alone, and the 'Ice Bag' which is ready to use with just ice and water. These items are available at 'Komeri Power' and 'Komeri Hard & Green' stores nationwide and online, supporting heatstroke prevention in various situations.
- Citation
- Keep Your Neck Cool, Beat the Heat! Full-Scale Launch of 3 Neck Cooling Items Perfect for Summer Heat Countermeasures! (May 27, 2026), PR Times
- Source
- PR Times
- Date
- May 27, 2026
On May 27, 2026, Komeri Co., Ltd. launched three new products to efficiently cool the neck as a countermeasure against the summer heat. The products are the 'Hinyari Kubimoto Belt' (Cool Neck Belt) with two included cooling packs for enhanced effect, the 'Kubi ni mo Makeru Horeizai' (Cooling Pack for Neck) usable as a spare or alone, and the 'Ice Bag' which is ready to use with just ice and water. These items are available at 'Komeri Power' and 'Komeri Hard & Green' stores nationwide and online, supporting heatstroke prevention in various situations.
📋 Article Processing Timeline
- 📰 Published: May 27, 2026 at 10:00
- 🔍 Collected: May 31, 2026 at 22:57 (108h 57m after Published)
- 🤖 AI Analyzed: June 2, 2026 at 09:06 (34h 9m after Collected)
In recent years, due to rising temperatures from early in the season and consecutive days of extreme heat, heatstroke prevention has become more important in our lives than ever before. In addition to indoor air conditioning, it is necessary to find ways to cool down effectively and without strain when outdoors or exercising. Therefore, under the theme 'Keep your neck cool, beat the heat,' Komeri has launched products that directly cool areas like the neck, where major blood vessels are located, to promote efficient body temperature regulation. With three items to choose from according to the customer's lifestyle and needs, we provide strong support for safely and comfortably getting through the dangerous summer heat.
【Product Features】
■Hinyari Kubimoto Belt (Cool Neck Belt)
This is a cooling pack set with a special cover that can be wrapped around the neck for a solid cool-down. Compared to the previous model, this model has increased the number of included cooling packs to two and has updated the specification from the conventional soft type (non-freezing) to a hard type (freezing). This makes it a type that is used after being completely frozen, improving the cooling level and duration, ensuring the coldness lasts even on extremely hot days. Furthermore, by making the shape slimmer, it is now much easier to insert into the special cover. Since the two cooling packs can be used in rotation by freezing them alternately, it reduces preparation time and can be used daily. The cover part that directly touches the skin is washable, so it can always be used cleanly. It is recommended for heatstroke prevention in all situations, including outdoor work like farming and gardening under the hot sun, as well as summer outdoor activities and sports.
■Kubi ni mo Makeru Horeizai (Cooling Pack for Neck)
This is a long, thin cooling pack that is useful not only as a spare for the 'Hinyari Kubimoto Belt' but also versatile on its own, such as by wrapping it in a towel you have at home to easily increase coolness. This is also a type that is used after freezing, so the coldness lasts a long time. It is the perfect item for those who want to prepare multiple packs in advance and rotate them for heat protection during household chores in the heat or long leisure activities.
■Ice Bag
This is a highly convenient item that does not need to be frozen in a freezer beforehand and can be used immediately just by adding ice and water when needed. This model features a wide-mouth design of about 6cm, making it easy to put in large ice cubes, and commercially available rock ice can be inserted without stress. It can be used anytime, anywhere as long as you can get ice and water, making it great for heatstroke prevention during outdoor activities and camping, and for icing after sports. Furthermore, it can also be used for various daily troubles such as sudden fevers, first aid for sprains and bruises, and cooling down headaches, toothaches, and tired eyes, so it is very reassuring to have one at home.
【Product Overview】
L'CREST Hinyari Kubimoto Belt Blue with 2 Cooling Packs
・Place the cooled pack into the special cover.
・Adjust the length with the hook-and-loop fastener to wear.
※This product is a freezing type, so please use it after freezing.
・Size: Approx. Length 61 x Width 7.5cm
※Please cool the pack for about 5 hours.
※The cooling duration is a guideline measured in a static state in a dark place at a room temperature of 30°C.
Price: 598 yen (tax included)
https://www.komeri.com/shop/g/g2466839/?aaprid=260527
L'CREST Kubi ni mo Makeru Horeizai 2-pack
・Please cool the pack for about 5 hours.
・Wrap the cooled pack in a special cover or towel before use.
※This product is a freezing type, so please use it after freezing.
・Size: Approx. Length 42 x Width 6cm
・Weight: Approx. 165g x 2
Price: 298 yen (tax included)
https://www.komeri.com/shop/g/g2466840/?aaprid=260527
L'CREST Ice Bag Blue 1400mL
・Wide-mouth specification with an inner diameter of approx. 6cm.
・Open the cap and add ice or water.
・Remove the air and close the cap tightly to prevent leaks before use.
・Capacity: 1400mL
・Size: Approx. Width 20 x Height 3.5 x Depth 20cm
Price: 498 yen (tax included)
https://www.komeri.com/shop/g/g2466837/?aaprid=260527
※Some products may not be available at all stores. In that case, we will handle it as a special order. Please check with your nearest store for details.
※Prices are as of the time of publication. They are subject to change.
【Feature on Items to Prevent Heatstroke】
https://www.komeri.com/shop/e/e009032014001003/?aaprid=260527
【Check Store Inventory Before Visiting】
Product inventory is available on the online shopping site 'Komeri.com' (excluding some products). By checking if a product is in stock before going to the store, you can enjoy a smoother shopping experience. You can also reserve products at each store on Komeri.com. Please take advantage of this service.
https://www.komeri.com/shop/default.aspx
■What is L'CREST?
L'CREST is Komeri's original brand established in 2020. The 'L' in L'CREST stands for Life, Living, Love, and Liberty, and Crest means emblem. We propose products that cheerfully support everyday life scenes.
https://www.komeri.com/shop/e/e009001037002/
■About Komeri
We want to brighten the daily lives of communities.
Komeri, wishing to be a lifeline for communities, aims to be a place that not only provides what is necessary for life and work in the community when it is needed and can be relied on in times of need, but also a place that creates smiles for the people living there.
Having Komeri updates life, encourages, warms, and brightens the feelings of the people living there.
Komeri becomes a hub that connects people in the community and generates energy.
'It's great that Komeri is here.'
We aim for each and every one of our stores nationwide to be such a place.
We are a home improvement center chain that develops stores with a wide product lineup centered on materials, building materials, hardware, tools, gardening, and agricultural supplies, for everyone from professionals to homeowners. With our unique system and know-how, we are challenging the modernization of distribution with the goal of stably providing the products customers need at affordable prices. We will continue to strive to be useful for a 'rich and comfortable life' by creating stores from the customer's perspective, having a product selection that reflects customer feedback, and providing customer service that pleases our customers.
Online Shopping Site Komeri.com https://www.komeri.com/shop/default.aspx
Official Website https://www.komeri.bit.or.jp/
<Company Profile>
Company Name: Komeri Co., Ltd.
Established: July 1962
Capital: 18.802 billion yen
Representative: President & CEO Yuichiro Sasage
Headquarters: 4501-1 Shimizu, Minami-ku, Niigata City, Niigata Prefecture
Business Content: Management of chain stores such as Power and Hard & Green
Stock Listing: Tokyo Stock Exchange, Prime Market
Number of Stores: 1,234 (as of April 30, 2026)
Hokkaido 26, Aomori 21, Iwate 40, Miyagi 36, Akita 40, Yamagata 27, Fukushima 52, Ibaraki 46, Tochigi 39, Gunma 40, Saitama 35, Chiba 51, Tokyo 10, Kanagawa 8, Niigata 79, Toyama 26, Ishikawa 20, Fukui 21, Yamanashi 20, Nagano 57, Gifu 39, Shizuoka 23, Aichi 10, Mie 48, Shiga 28, Kyoto 19, Osaka 8, Hyogo 30, Nara 16, Wakayama 20, Tottori 12, Shimane 8, Okayama 29, Hiroshima 22, Yamaguchi 16, Tokushima 17, Kagawa 10, Ehime 12, Kochi 12, Fukuoka 26, Saga 16, Nagasaki 17, Kumamoto 40, Oita 15, Miyazaki 21, Kagoshima 26
FAQ
What is the theme of Komeri's new heat-countermeasure products?
The theme is 'Keep your neck cool, beat the heat,' featuring products that promote efficient body temperature regulation by directly cooling the neck, where major blood vessels are located.
What is the price and content of the 'Hinyari Kubimoto Belt' (Cool Neck Belt)?
The price is 598 yen (tax included), and it includes a special cover and two hard-type freezable cooling packs.
How is the 'Kubi ni mo Makeru Horeizai' (Cooling Pack for Neck) used?
It can be used as a replacement for the 'Cool Neck Belt' or wrapped in your own towel. A pack of two costs 298 yen (tax included).
What is the name of Komeri's original brand?
The products are from their original brand 'L'CREST,' which was established in 2020.
How many stores does Komeri have nationwide?
As of April 30, 2026, Komeri operates 1,234 stores across Japan.