The International Business Renketsu Kiko has launched a dedicated livestreaming project for the Malaysian market featuring its first exclusive streamer, 'Mall.live'. The initiative aims to connect Japanese companies with Malaysian consumers through daily live commerce sessions, providing a platform for Japanese brands to share their stories and sell authentic products directly to overseas users.

FACT BOX

  • Source: PR TIMES
  • Category: 提攜
  • Products / services: Mall.live / RENKETSU LIVE