Car Accessory Manufacturer KEIYO's In-Car Baby Monitor "Mimamo 2," which allows parents to watch their children without turning around while driving, receives "BabyTech® Awards 2025-26 Safety Measures and Monitoring Category Excellence Award"!!

KEIYO Engineering Co., Ltd. (Headquarters: Minato-ku, Tokyo) is pleased to announce that its in-car baby monitor "Mimamo 2" from the "KEIYO" brand, which allows parents to watch their children without turning around while driving, has received the "BabyTech® Awards 2025-26 Safety Measures and Monitoring Category Excellence Award."

In-car baby monitor "Mimamo 2"

1. Background of the Award

The in-car baby monitor "Mimamo," announced in December 2024, was launched with the desire to support busy parents by planning and selling safe, secure, and comfortable in-car items from the perspective of car accessories. "Mimamo" is a wireless baby monitor for children compatible with in-car environments. One of its concepts is ease of installation and use even for those who are not good with machines, and it features "monitoring starts just by turning on the engine," "easy wireless installation," and "OK to leave in the car without a battery."

This time, "Mimamo 2," released in March 2026 under the "KEIYO" brand, received the Excellence Award in the "Safety Measures and Monitoring Category" at the "BabyTech Awards," and we recently attended the awards ceremony.

The "BabyTech Awards" is a contest that recognizes excellent childcare IT products. Organized by Papasmile Co., Ltd., which promotes the empowerment of homes and childcare as an authority in the childcare IT field, it is held with the aim of broadly recognizing the concept of "BabyTech" among all those involved in childcare, including companies and organizations that develop and provide ICT services and products for childcare, and parents, caregivers, and childcare providers who use them. BabyTech Awards: https://babytech.jp/bta-about/

BabyTech Awards 2025-26 Award-winning Products: https://babytech.jp/babytech-awards-2025-26-top/

BabyTech® Awards 2025-26 Safety Measures and Monitoring Category Excellence Award

In-car baby monitor "Mimamo 2" receives "BabyTech® Awards 2025-26 Safety Measures and Monitoring Category Excellence Award"

What is Mimamo 2!? "Mimamo 2" is an upgraded version of "Mimamo," released two years ago, incorporating feedback from mothers and fathers. "Mimamo 2" features a more compact camera and monitor, making it a product that blends more easily into the car interior.

Mimamo 2 AN-M023

"Mimamo 2" has three additional functions. ① A danger notification function that alerts when approaching a window to prevent child accidents with power windows, which occur every year. ② A notification function when the engine is off to prevent leaving children behind. ③ An indoor tripod is included for indoor use, allowing you to monitor your child in a baby crib.

2. Judges' Comments

"The ability to monitor children without turning around while driving is excellent. The fact that it can be used indoors with a tripod is also good." "The product itself showed consideration for safety, such as maximizing the simplicity of installation and mounting, and designing the monitor with rounded corners." "I think the thoughtful touch of adding an announcement to prevent leaving children behind is also a good point." "It's very easy and good that it automatically connects when the car engine is started."

【Reference】 What is BabyTech? BabyTech is a general term referring to a category of smart devices and IT services that support pregnancy planning, pregnancy, childbirth, and childcare for infants and toddlers, using advanced technologies such as AI and IoT. It is defined as technological products and services that support and accompany all aspects of life, from pregnancy planning and pregnancy to postpartum, childcare, and associated household chores, work, and lifestyle. https://babytech.jp/about/

Mimamo 2 will be exhibited at "Maternity & Baby Festa 2026 Yokohama" on Saturday, April 4th and Sunday, April 5th, 2026.

Event Name: Maternity & Baby Festa 2026

Date and Time: April 4th (Sat) & 5th (Sun), 2026, 10:00 - 17:00

Venue: Pacifico Yokohama AB Hall

(1-1-1 Minatomirai, Nishi-ku, Yokohama, Kanagawa)

Admission Fee: Free (Registration required)

Target Audience: Pregnant individuals, families expecting childbirth,

Parents raising children, etc. Childcare Support Booth: Booth A-8

Capsule toys with coupons are available!

Official Website: https://maternity-babyfesta.jp/yokohama/

Product Information

Product Name: In-car Baby Monitor Mimamo 2

Model Number: AN-M023

JAN: 4545708007082

Estimated Price: 21,780 JPY (tax included)

Notes *A power supply is required for both the camera and the monitor. *Video only. No microphone or speaker.

Purchase Here

KEIYO Official Shop https://www.keiyoeng.co.jp/product/an-m023/

Amazon Shop https://www.amazon.co.jp/dp/B0GP15Z32S

Rakuten Ichiba

https://item.rakuten.co.jp/keiyo-officialshop/an-m023/

Mimamo 2 Special Page https://www.keiyoeng.co.jp/mimamo2_LP/

【Company Profile】

Company Name: KEIYO Engineering Co., Ltd. Head Office Location: 3rd Hasegawa Bldg. 5F/6F, 6-13-1 Shinbashi, Minato-ku, Tokyo 105-0004 Representative Director: Toshiyuki Nakai Business Activities: Design, development, manufacturing, and sales of in-car electronic devices and communication devices Established: August 22, 1986 HP: https://www.keiyoeng.co.jp/

A company that always prioritizes "in-car safety and security" and "in-car comfort," creating products that people in the world would think "it would be nice to have."