"Tokyu Stay Official Accommodation Right Resale Service", Supported in Development by Kaizen Platform, Wins Grand Prix in Open Category at "Japan Tourism NFT Awards 2025"
Kaizen Platform announced that the Tokyu Stay NFT resale platform it co-developed won the Grand Prix at the Japan Tourism NFT Awards 2025, solving hotel cancellation issues.
📋 Article Processing Timeline
- 📰 Published: April 6, 2026 at 23:00
- 🔍 Collected: April 6, 2026 at 14:30
- 🤖 AI Analyzed: April 21, 2026 at 01:54 (347h 24m after Collected)
Kaizen Platform, Inc. (Headquarters: Minato-ku, Tokyo, Representative Director: Kenji Sudo, hereinafter "Kaizen Platform") announces that the "Tokyu Stay Official Accommodation Right Resale Service," an accommodation rights platform utilizing NFTs jointly developed with Tokyu Land Corporation (Headquarters: Shibuya-ku, Tokyo, President & CEO: Tatsuaki Tanaka), Tokyu Resorts & Stays Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President & CEO: Kenichi Yamawaki), and POCKET RD Inc. (Headquarters: Minato-ku, Tokyo, Representative Director: Hiroya Momikura), has won the Grand Prix in the Open Category at the "Japan Tourism NFT Awards 2025" organized by the Japan Web3 Tourism Association.
This service provides a mechanism to issue accommodation reservations as NFTs, which can be bought and sold on the secondary market if the user is unable to use them. Kaizen Platform was responsible for the UX design and DX promotion support of this service, contributing to the realization of a seamless user experience that does not make users conscious of the blockchain technology. It was comprehensively evaluated as a new accommodation distribution model that leads to the resolution of industry issues such as accommodation facility cancellation problems and supply-demand mismatches.
■ Overview of "Japan Tourism NFT Awards 2025": Commending NFT/Web3 utilization cases in the tourism industry
The "Japan Tourism NFT Awards" is an award that discovers and commends cases of utilizing NFT and Web3 technologies in the tourism and travel fields. Now in its third year, it aims to promote the social implementation of Web3 technologies in the tourism industry by evaluating criteria such as solving tourism issues, contributing to local economies, and creating new travel experiences.
The "Tokyu Stay Official Accommodation Right Resale Service," which won this time, was evaluated as a model that solves the issues of both accommodation facilities and users by providing a mechanism where accommodation reservations are issued as NFTs and can be sold in a secondary distribution if the user can no longer go. In addition to being an innovative accommodation distribution model utilizing NFTs, it was comprehensively highly rated for achieving social implementation as a service that users can use intuitively without being aware of Web3 technologies, thanks to the collaboration of four companies with different areas of expertise: real estate, DX, and blockchain. Furthermore, it was recognized for demonstrating future deployment possibilities as an implementation model for Web3 utilization in the tourism and accommodation industries.
■ Background of Service Development: Solving structural issues in the hotel industry of high cancellation rates and supply-demand mismatches
In the hotel industry, there is an issue of high cancellation rates for accommodation reservations, making demand forecasting and inventory management difficult. Generally, the cancellation rate for accommodation reservations can reach about 40 to 50%, creating an inefficient market structure where hotels need to accept reservations for about twice the actual demand.
Accommodation facilities face issues such as empty rooms caused by last-minute cancellations, delayed cash inflow, and complication of revenue and expenditure management. On the other hand, for users, there is the risk of having to pay cancellation fees for non-refundable plans when they cannot stay due to sudden schedule changes.
This service provides a mechanism to issue accommodation reservations as NFTs, which can be bought and sold on the secondary market if the user is unable to use them. Kaizen Platform was responsible for the UX design and DX promotion support of this service, contributing to the realization of a seamless user experience that does not make users conscious of the blockchain technology. It was comprehensively evaluated as a new accommodation distribution model that leads to the resolution of industry issues such as accommodation facility cancellation problems and supply-demand mismatches.
■ Overview of "Japan Tourism NFT Awards 2025": Commending NFT/Web3 utilization cases in the tourism industry
The "Japan Tourism NFT Awards" is an award that discovers and commends cases of utilizing NFT and Web3 technologies in the tourism and travel fields. Now in its third year, it aims to promote the social implementation of Web3 technologies in the tourism industry by evaluating criteria such as solving tourism issues, contributing to local economies, and creating new travel experiences.
The "Tokyu Stay Official Accommodation Right Resale Service," which won this time, was evaluated as a model that solves the issues of both accommodation facilities and users by providing a mechanism where accommodation reservations are issued as NFTs and can be sold in a secondary distribution if the user can no longer go. In addition to being an innovative accommodation distribution model utilizing NFTs, it was comprehensively highly rated for achieving social implementation as a service that users can use intuitively without being aware of Web3 technologies, thanks to the collaboration of four companies with different areas of expertise: real estate, DX, and blockchain. Furthermore, it was recognized for demonstrating future deployment possibilities as an implementation model for Web3 utilization in the tourism and accommodation industries.
■ Background of Service Development: Solving structural issues in the hotel industry of high cancellation rates and supply-demand mismatches
In the hotel industry, there is an issue of high cancellation rates for accommodation reservations, making demand forecasting and inventory management difficult. Generally, the cancellation rate for accommodation reservations can reach about 40 to 50%, creating an inefficient market structure where hotels need to accept reservations for about twice the actual demand.
Accommodation facilities face issues such as empty rooms caused by last-minute cancellations, delayed cash inflow, and complication of revenue and expenditure management. On the other hand, for users, there is the risk of having to pay cancellation fees for non-refundable plans when they cannot stay due to sudden schedule changes.