Kairos Marketing to Speak at 'Sales Summit' Discussing Sales Results with Numbers

Kairos Marketing Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Daisuke Saso; hereinafter 'the Company'), which provides 'Kairos3', an integrated MA+SFA tool that reveals the 'next move' through data, announced today that its COO, Noriyuki Shirai, will take the stage at the online conference 'The Most Severe Sales Summit in Japan, Discussing with Numbers' hosted by O:, Inc.

Background and Content of the Event In sales organizations, a common challenge is that results often depend on specific individuals, and because success factors are not shared, they are difficult to reproduce within the team. Given this background, there is a demand to build reproducible organizations where anyone can achieve results.

At this conference, 18 speakers working on generating sales results will share 'why results were achieved' along with specific numbers such as win rates and negotiation efficiency.

Addressing the current situation where sales and marketing are often siloed, the Company will explain practical approaches and specific methods for creating a system where both departments operate based on the same numbers, with an eye toward revenue growth.

Speaker Noriyuki Shirai, COO, Kairos Marketing Inc. After working as an engineer at a major domestic SIer and a foreign-affiliated manufacturer, he participated in the founding of Kairos Marketing Inc. in 2012. As CTO/Product Manager, he led the design and development of 'Kairos3', an integrated MA+SFA tool with 2,000 implementations. Currently, as COO, he oversees sales, marketing, and customer success, while also serving as a speaker at external lectures and as an instructor/facilitator at study sessions for users.

Conference Overview