Kagome Co., Ltd. (President and Representative Director: Harunobu Okutani, Headquarters: Nagoya City, Aichi Prefecture) will launch a collaboration campaign with the popular picture book character "Pandorobo" starting July 1 (Wed), 2026.

This summer, "Vegetable Seikatsu 100" will support your family's summer vacation together with the popular picture book character "Pandorobo." The hot summer season is a time when eating habits can become irregular, and concerns about meal balance arise during summer vacation when school lunches are unavailable. This campaign is being held with the desire to help you enjoy the summer by easily incorporating vegetables and nutrients*2 with "Vegetable Seikatsu 100" Original, whose vegetable content has evolved to 88%*1, into your daily life.

*1 Does not include all components of vegetables. *2 "Vegetable Seikatsu 100" Original: beta-carotene, vitamin C

Last year's "Pandorobo" collaboration campaign received a large number of applications and a significant response, reaching 143% of the previous year. In particular, the 720ml (PET bottle) and 900ml (home pack) with collaboration packaging were supported mainly by households with children. Building on that response, this year we are expanding the collaboration packaging to include products such as the 200ml (paper carton) and "Vegetable Seikatsu 100 Berry Salad." Please collect the illustrations of "Pandorobo," which differ for each flavor, and enjoy.

"Vegetable Seikatsu 100" x Pandorobo Summer Vacation Support Campaign! Overview

In this campaign, original merchandise that can only be obtained here will be awarded by lottery to applicants.

【Campaign Name】

Pandorobo Summer Vacation Support Campaign!

*This is a closed campaign using a mileage system where you accumulate points awarded based on the purchase amount (unit price) of eligible products and apply for your desired course.

【Eligible Products】

Commercial products from the "Vegetable Seikatsu 100" series, excluding commercial and gift products.

100ml / 190g / 195ml / 200ml (*Includes seasonal limited series): 1 point

100ml x 3 / 330ml / 180g pouch (*Includes Smoothie series, Jelly): 2 points

720ml / 900ml: 3 points

1000g / 190g x 6 (*Includes Smoothie series): 4 points

Limited-time "Pandorobo" collaboration packaging will be available in 9 types in total.

【Campaign Period】

Application Period: July 1 (Wed), 2026, 0:00 - August 31 (Mon), 2026, 23:59

Collaboration Packaging Shipping Period: Sequentially rolled out from early June to early August for each product type (phased rollout).

【How to Apply】

Applications for this campaign will be accepted through both "LINE" and "Postal Mail" channels.

Application via LINE

Step 1: Access

Access the special campaign website, proceed to the main screen from "Participate in the campaign via LINE," and tap "Add LINE Friend Here."

Step 2: Add Friend

Add Kagome's official LINE account as a friend, and access the My Page creation page from the rich menu on the chat screen. Enter the required information to open your My Page.

Step 3: Register Receipt & Apply

Take a photo of your purchase receipt (receipts, invoices, etc.) for eligible products and upload it. Once you have accumulated points for your desired course, apply from the "Apply with Points" button on your My Page.

*Points will be consumed when you select an application course and tap the "Apply" button.

Step 4 Winner Announcement

After a rigorous lottery, winners will be notified via the LINE account used for application by the secretariat. After registering the necessary information for prize shipment within the registration deadline via the winner information registration form, the prizes will be shipped.

Application via Postal Mail

Step 1: Fill in Necessary Information

Fill in the required information such as name, address, and phone number on the dedicated postcard.

Step 2: Attach Receipt & Mail

Attach your purchase receipt (receipts, invoices, etc.), select your desired course, affix postage, and mail.

Step 3 Winner Announcement

After a rigorous lottery, winners will be announced by the shipment of prizes.

*There is no limit to the number of applications per person. Each course can be won a maximum of once per person.

*For applications by postcard, only one prize (Prize A, B, or C) can be selected per application.

*Only one entry will be accepted per application (per postcard).

*Even if proof of purchase equivalent to 2 or more entries is attached, only 1 entry will be accepted.

*You cannot apply for multiple courses using the same receipt.

【Prizes and Number of Winners】

Prize A (20 points): Bag - 100 winners by lottery

Prize B (10 points): Cushion - 200 winners by lottery

Prize C (2 points): QUO Card (500 yen value) - 2,700 winners by lottery

Total: 3,000 winners

【Application Page】

Will be available on the following site. (Available from July 1 (Wed), 0:00 onwards)

https://www.kagome.co.jp/campaign/ys100pandorobo_natsuyasumi/

【Inquiries Regarding the Campaign】

Pandorobo Summer Vacation Support Campaign! Secretariat

Phone Number: 0120-936-784

Email Address: info@kagome-natsuyasumi2026.com

Period of Operation: July 1 (Wed), 2026 - December 15 (Tue), 2026

Reception Hours: Weekdays 10:00 - 17:00 *Excluding Saturdays, Sundays, and holidays

*If you have set up domain-specific or address-specific reception for emails, please ensure that emails from "@kagome-natsuyasumi2026.com" can be received.

*Please note that it may take time to respond to your inquiries. Thank you for your understanding.

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【Work Introduction】

"Pandorobo" A highly popular picture book series by picture book author Keiko Shibata. A work that can be enjoyed by both children and adults with its surreal and mischievous characters and unexpected developments.

Pandorobo Official Website

©Keiko Shibata / KADOKAWA

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン