Customer's Favorite Coordinate Revealed! VIS Announces Results of 'Beauty Easy Election' & Launches New Color in Popular Linen-Like Series

JUN Co., Ltd. (Headquarters: Minato-ku, Tokyo; President & CEO: Susumu Sasaki) has announced the results of the 'Beauty Easy Election' campaign conducted on the official Instagram account of its women's brand VIS (BIS). The No.1 coordinate, selected by real customer votes, is now revealed, along with the long-awaited new color launch in the popular 'Beauty Easy Linen-Like' series.

The 'Beauty Easy' series, a long-standing staple of VIS, has surpassed 500,000 units in cumulative sales. It is a representative long-selling item of the brand, combining sophisticated styling with excellent functionality.

The reason for its widespread customer support lies in its high versatility, suitable for both work and leisure, and its design that remains wearable from the current season through the end of summer. With easy-care and washable features, it delivers both comfort and a refined, elegant silhouette.

For this 'Beauty Easy Election,' five standout coordinates for this summer were entered. From styling combinations featuring the versatile 'Beauty Easy Linen-Like' series and new tops with rich variety in styles and colors, the most popular coordinates chosen by customer votes are now presented in ranking order.

Additionally, the highly anticipated new color 'Mahogany Brown (※2)' has been introduced to the 'Beauty Easy Linen-Like' series. This sophisticated dark brown shade is easy to coordinate both as a set and as individual pieces, making it ideal for a wide range of occasions from summer into early autumn.

Be sure to check out the popular 'Beauty Easy' series from VIS, designed to suit various scenes from commuting to days off.

※1 The 'Beauty Easy Election' results are based on comment counts from the official VIS Instagram posts.

※2 Dark brown (Color No. 21)

[Beauty Easy Election | Results Announcement]

About the 'Beauty Easy' Series

As a long-selling item from VIS, the series delivers not only visual elegance but also all-day comfort. Its wrinkle-resistant fabric maintains a beautiful silhouette, making it suitable for diverse settings from office to leisure. Enhanced with cool-touch functionality for extended wear from summer through late summer, its beautiful silhouette design and mix-and-match compatibility allow for effortlessly balanced coordination. It is also machine-washable at home, achieving easy maintenance.

Additionally, the series uses eco-conscious materials, promoting a sustainable lifestyle that feels good to continue.

Ranked Coordinates

5th Place

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Beauty Easy Linen-Like Peplum Panel Cami Dress \7,909 (tax included)

Terry Half-Sleeve Drape Pullover \3,949 (tax included)

Front Hardware Airy Soft Mini Shoulder Bag \5,929 (tax included)

4th Place

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Beauty Easy Linen-Like Tailored Jacket \7,909 (tax included)

Beauty Easy Bustier Docking French Blouse \5,929 (tax included)

Beauty Easy Linen-Like Wide Pants \5,489 (tax included)

Handle Ribbon One-Shoulder Bag \5,929 (tax included)

3rd Place

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Beauty Easy Linen-Like Mermaid Skirt \5,489 (tax included)

Color-Blocked Mellow Ruffle Top \5,929 (tax included)

Heart-Cut Bag \6,919 (tax included)

2nd Place

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Beauty Easy Linen-Like Tailored Jacket \7,909 (tax included)

Tulle Frill Docking French Sleeve \5,489 (tax included)

Light Airy Set-up Pants \5,929 (tax included)

Assorted Material & Synthetic Leather 3-Layer Front Ribbon Bag, Shoulder Bag, Basket Bag \6,919 (tax included)

1st Place

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Beauty Easy Linen-Like Ribbon Bustier Top ￥5,489 (tax included)

Beauty Easy Linen-Like Wide Pants ￥5,489 (tax included)

Twisted Hardware One-Handle Mini Shoulder Bag ￥5,489 (tax included)

New Color Lineup for 'Beauty Easy Linen-Like' Series (Numbers next to colors indicate color numbers)

Beauty Easy Linen-Like Tailored Jacket

Price: ¥7,909 (tax included)

Colors: Black (01)/Gray (07)/Ecru (16)/Dark brown (21) [New Color]/Brown (22)/Navy (40)/Pink (63)

Sizes: S/M

Item No.: BVV36100

The popular box silhouette is retained, with improved length and lapel adjustments for an even more refined look.

This lightweight summer jacket, featuring a double-button front and no lining, is versatile enough for both office and casual wear.

Product Details

Beauty Easy Linen-Like Wide Pants

Price: ¥5,489 (tax included)

Colors: Black (01)/Gray (07)/Ecru (16)/Dark brown (21) [New Color]/Brown (22)/Navy (40)/Pink (63)

Sizes: SS/S/M/L

Item No.: BVS36100

Retaining the popular silhouette and waist-adjustable belt, the waist area has been updated with pin tucks based on customer feedback, making it even more comfortable to wear.

Product Details

Beauty Easy Linen-Like Mermaid Skirt

Price: ¥5,489 (tax included)

Colors: Black (01)/Gray (07)/Ecru (16)/Dark brown (21) [New Color]/Brown (22)/Navy (40)/Pink (63)

Sizes: SS/S/M/L

Item No.: BVC36100

A mermaid skirt with side waist belts for adjustable fit.

The hem panel creates a beautiful silhouette, and the swaying hem with each step adds a feminine impression.

Product Details