VIS Launches 'Light Airy' Series: Lightweight, Cool, and Versatile New Arrivals for Early Summer, Perfect for Hot Days

Jun Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Susumu Sasaki; hereinafter 'Jun'), which operates the women's brand 'VIS,' has unveiled 'Light Airy,' a collection of items that combine sophisticated styling suitable for hot summers with excellent functionality, along with coordination suggestions.

With temperatures rising after Golden Week, many working women feel the dilemma of wanting to 'look polished even when it's hot.' This collection offers comfortable and versatile items as a set-up to address this concern.

VIS, known for its ability to create silhouettes and functionalities that accompany women who enjoy their daily lives in their own way, proposes 'light and cool versatility' as a web content theme.

In addition to a light and cool feel, the items are packed with summer-friendly features such as UV care, contact cooling, quick-drying, and machine washability.

Each item features a silhouette that completes a stylish look on its own.

The designs are versatile enough for both commuting and holidays, allowing women to effortlessly enjoy fashion even on busy days.

Special site here

About 'Light Airy'

A new specification that combines VIS's signature beautiful silhouette design with a light feel and summer-friendly functions. In addition to contact cooling that allows for long wear from summer to late summer, it also has UV cut function to protect the skin from ultraviolet rays. Furthermore, its quick-drying properties provide a smooth and comfortable feel, and its machine washable specification makes it easy to keep clean during sweaty seasons. With a moderate relaxed fit and beautiful silhouette, it is active in a wide range of summer scenes from office to holidays.

ITEM LINE UP

Light Airy Single Dolman Jacket Price: ¥7,909 (tax included) Colors: Black/Ecru/Khaki type Size: Free Product number: BVV36200

A single jacket that makes you look 'put together' just by wearing it. The dolman silhouette allows for good ventilation, making it light and comfortable to wear on hot days. Product page Staff styling here

Light Airy Setup Pants Price: ¥5,929 (tax included) Colors: Black/Ecru/Khaki type Sizes: SS/S/M/L Product number: BVS36200

These pants combine 'comfort with a polished look' with a three-tuck design that offers a relaxed yet neat silhouette. They feature an elastic band at the back of the belt for a smooth and comfortable feel against the skin. Product details Staff styling here

[Available stores] VIS stores Online store

[About VIS]

A women's brand proposing styles that fuse refreshing allure with coolness, based on the concept of 'cheer up LADY.' It accompanies women who enjoy their daily lives in their own way, bringing out confidence and radiance in any scene.

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