Does a Coffee Break Affect Travel Satisfaction? Travel-Loving Over-50s Answer About 'Travel and Coffee': Magazine 'Nodjuru' Announces Survey Results

JTB Publishing Inc. (Koto-ku, Tokyo, Representative Director and President Executive Officer: Hiroyuki Morisaki), which provides travel and lifestyle information within the JTB Group, conducted a web survey on 'Travel and Coffee' circumstances from age 50 onwards, targeting readers of the monthly magazine 'Nodjuru' (an annual subscription magazine) whose main target is people 50 and older.

Overview of 'Travel and Coffee' Survey - Survey Period: March 12 to March 16, 2026 - Survey Method: Web questionnaire - Survey Target: Nodjuru readers (newsletter subscribers only) - Valid Responses: 1,336

* Interviews with the Nodjuru Editorial Department (JTB Publishing) are available regarding the 'Solo Travel to Coffee Towns' feature in the April issue of 'Nodjuru' (issued in March 2026) based on this survey. * When publishing this release, please clearly state the source as 'Survey by Nodjuru Editorial Department'.

Among travel lovers over 50, 96.3% drank coffee. When asking 'travel lovers over 50' if they like coffee, 96.3% said they do, showing that almost everyone enjoys drinking coffee. When asking those who like coffee how much they drink in a day, 37.3% answered 2 cups, the most common response, followed by 1 cup at 24.8%, and 3 cups at 23.6%. Combined, this makes 85.7%, indicating the majority enjoy about 1 to 3 cups daily.