JR East Group, Agnavi, and Kanagawa Breweries Collaborate on 3rd Original Label Canned Sake, Launching July 1

JR Yokohama Shonan City Create Inc., in partnership with Agnavi Inc., operator of the 'ICHI-GO-CAN®' sake brand, has been releasing a series of original-label canned sake since January 2025 to promote and expand demand for Kanagawa's local sake.

The third installment of this collaboration, the original label ICHI-GO-CAN®, will be available in limited quantities from July 1, 2026. An advance sale will be held for attendees of the 'KANAGAWA Local Sake FESTIVAL 2026' event on June 27.

### Third Edition Sake Lineup
The third edition will feature products from Inoue Brewery in Ōi Town, Ooyatakashi Brewery in Aikawa Town, and Kawanishiya Brewery in Yamakita Town.

- **Inoue Brewery**: A Junmai Ginjo sake with a refreshing citrus aroma and a crisp, clean taste. It is made with 100% select Yamada Nishiki rice, benefiting from the cool air from Hakone and the subterranean water from the Tanzawa mountains.
- **Ooyatakashi Brewery**: Characterized by a fresh aroma, a gently expanding umami, and a deep flavor profile. It is slightly sweet and well-suited as a food-pairing sake.
- **Kawanishiya Brewery**: A Junmai Ginjo sake made with 100% Miyama Nishiki rice. It is the lightest and crispest type of sake in the brewery's portfolio.

### Sales Information
- **E-commerce**: 'Ishobako' store on JRE MALL
- **Launch Date**: July 1, 2026 (Wednesday) from 10:00 AM
- **Product**: 3rd Edition Original Label Sake Can 3-Pack, 2,400 JPY (tax incl.), 180ml per can

'Ishobako' is a shop within JR East's 'JRE MALL' e-commerce platform. The products will also be sold at souvenir shops and station buildings in Kanagawa, though quantities and prices may vary. Pop-up sales events are also planned, with details to be announced on the CIAL and LUSCA websites and JR East's 'JRE Media' outlet.

### About the Initiative
JR Yokohama Shonan City Create operates station buildings along the Tokaido Line and aims to enhance the appeal of the region. This project focuses on sake as part of its regional revitalization efforts, creating an 'All Kanagawa' team of local companies and an artist to support local breweries.

### Product Concept
To boost the recognition and consumption of Kanagawa's increasingly acclaimed sake, the project offers an easy-to-try, 180ml three-can tasting set. The label, designed by artist RYU AMBE, features a pop and cute aesthetic intended to resonate with a new generation of consumers.

### Original Label Sake Can Series
The first and second editions were also sold in limited quantities. The second edition is still available on 'Ishobako,' while the first is sold out.