NEC (Note 1) and Mori Building Co., Ltd. (Note 2) will jointly launch a frictionless customer experience service that seamlessly connects services using facial recognition, leveraging the foundation of NEC's Kao-Link service (Note 3), starting April 1, 2026, at Azabudai Hills Cafe (Note 4). This service will offer a "Facial Recognition Payment Service" and a "Facial Recognition Ticket Service," promoting the creation of further customer experience value through the implementation of services connected by facial recognition. Azabudai Hills Cafe https://www.azabudai-hills.com/shop_list/2002.html

• Facial Recognition Payment: Utilizing NEC's biometric authentication "Bio-IDiom" core technology, which incorporates the world's No. 1 (Note 5) facial recognition technology, this service provides a secure, simple, and convenient payment experience where payment is completed simply by standing in front of the register after pre-registering facial and credit card information. No smartphone is needed, and contactless payment is realized even when wearing a mask or hat. • Facial Recognition Ticket: For individuals with benefits or rights, their identity as holders can be confirmed via facial recognition, providing a smooth and special experience value. (In this instance, a coffee ticket service will be offered, allowing purchasers to receive coffee without waiting or needing to carry anything if they have the ticket rights.)

Furthermore, the period from April 1st to April 30th will be designated as a "Campaign Period," during which users of this service will receive points and tickets usable at Mori Building facilities. Additionally, from April 1st to 7th, a special pop-up cafe will be set up at Azabudai Hills Cafe. Within the store, demonstrations of the frictionless experience – no need to present anything, no waiting, and advantageous – through facial recognition, along with guidance on pre-registration methods, will be conducted to help users understand and utilize this service more smoothly.

Purpose of Providing This Service • Expand awareness of NEC's facial recognition platform • Verify the value of the facial recognition platform • Verify repeatable value • Create usage opportunities for registered users at NEC Karuizawa 72 Golf Tournament (Note 6) and other events.

About the Present Campaign (Note 7) Campaign Period: April 1, 2026 – April 30, 2026 Content: Hills Points and shopping tickets will be presented to users who register for facial recognition and use the payment and facial recognition ticket services.

About the Pop-up Event (Note 7) Period: April 1, 2026 – April 7, 2026 Content: A campaign to promote this service will be held by exclusively using Azabudai Hills Cafe, featuring a frictionless experience (no need to present anything, no waiting, advantageous) through facial recognition.

Expansion and Other Service Applications Following the provision of this service, NEC will expand the areas and range of services that provide frictionless customer experience value utilizing the NEC Kao-Link service, contributing to the realization of "delight" for consumers and businesses.

In addition, this service is also provided at events such as the NEC Karuizawa 72 Golf Tournament.

[Notes] This press release is based on current plans and is subject to change. <p class="pr-annot

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  • Source: PR TIMES
  • Category: News