Sunkist® to Hold Orange-Themed Campaign & Experiential Event to Celebrate 'Orange Day' on April 14

Key facts

  • Sunkist® to Hold Orange-Themed Campaign & Experiential Event to Celebrate 'Orange Day' on April 14
  • To celebrate 'Orange Day' on April 14, a day dedicated to love, Sunkist Growers is launching a series of initiatives for everyone in Japan to enjoy the allure of Sunkist® oranges. In addition to a giveaway campaign on its official Instagram, a hands-on event featuring a tasting comparison of Sunkist's signature oranges will be held in Futako-Tamagawa, Tokyo.
  • Date: March 30, 2026

Direct answer

To celebrate 'Orange Day' on April 14, a day dedicated to love, Sunkist Growers is launching a series of initiatives for everyone in Japan to enjoy the allure of Sunkist® oranges. In addition to a giveaway campaign on its official Instagram, a hands-on event featuring a tasting comparison of Sunkist's signature oranges will be held in Futako-Tamagawa, Tokyo.

Citation
Sunkist® to Hold Orange-Themed Campaign & Experiential Event to Celebrate 'Orange Day' on April 14 (March 30, 2026)
Source
PR Times
Date
March 30, 2026
To celebrate 'Orange Day' on April 14, a day dedicated to love, Sunkist Growers is launching a series of initiatives for everyone in Japan to enjoy the allure of Sunkist® oranges. In addition to a giveaway campaign on its official Instagram, a hands-on event featuring a tasting comparison of Sunkist's signature oranges will be held in Futako-Tamagawa, Tokyo.
NQ 56/100

📋 Article Processing Timeline

  • 📰 Published: March 30, 2026 at 05:11
  • 🤖 AI Analyzed: May 26, 2026 at 21:27 (1384h 15m after Published)

Sunkist Growers, a citrus fruit production and shipping cooperative, will implement measures to allow everyone across Japan to enjoy the charm of Sunkist® oranges in commemoration of April 14, 'Orange Day,' which is considered a third day of love.

To showcase the appeal of various oranges that are in season in April, in addition to a gift campaign on the official Instagram, a hands-on event will be held in Futako-Tamagawa, Tokyo, which will include a taste comparison of Sunkist's representative oranges.

■ Sunkist® Orange Day Gift Campaign Overview

The official Sunkist® Instagram will run a gift campaign to commemorate 'Orange Day'.

Application Period: Wednesday, April 1, 2026 – Sunday, April 19, 2026, 23:59

How to Apply:
Follow the Sunkist® official Instagram account (@sunkistcitrusjp) and comment with the 'orange you want to try' on the relevant post to enter.

Prizes:

  • Cara Mandarin Prize: An assortment of 4 types of oranges (16 total)... for 14 winners

  • Navel Orange Prize: An orange picnic set (with oranges)... for 4 winners

  • Premium Sweet Orange Prize: An experiential gift catalog... for 4 winners

  • Lycopene Orange Prize: Self-care goods... for 4 winners

Winner Announcement: Winners will be contacted via direct message from the official Sunkist® Instagram account.

Shipping Period: Scheduled for mid-May 2026 or later.

*Please check the official Instagram post and application terms for details on application conditions and other notes.

*The types and number of orange varieties may change depending on harvest and distribution status.

■ Challenge Sunkist® Overview

Date and Time: Monday, April 13, 2026, 13:00–20:00

   Tuesday, April 14, 2026, 11:00–20:00

FAQ

What is the main purpose of Sunkist's 'Orange Day' campaign?

Sunkist is holding an orange-themed campaign and experiential event to celebrate 'Orange Day' on April 14, allowing everyone in Japan to enjoy the charm of Sunkist® oranges.

When and where will the 'Challenge Sunkist®' experiential event take place?

The 'Challenge Sunkist®' event will be held in Futako-Tamagawa, Tokyo, on Monday, April 13, 2026, from 13:00 to 20:00, and on Tuesday, April 14, 2026, from 11:00 to 20:00.

How can participants enter the Sunkist® Orange Day Gift Campaign on Instagram?

To enter, participants must follow the official Sunkist® Instagram account (@sunkistcitrusjp) and comment with the 'orange you want to try' on the relevant campaign post.

What are the application dates for the Sunkist® Orange Day Gift Campaign?

The application period for the Sunkist® Orange Day Gift Campaign runs from Wednesday, April 1, 2026, to Sunday, April 19, 2026, at 23:59.

What kind of prizes are being offered in the Sunkist® Orange Day Gift Campaign?

Prizes include an assortment of oranges (Cara Mandarin Prize), an orange picnic set (Navel Orange Prize), an experiential gift catalog (Premium Sweet Orange Prize), and self-care goods (Lycopene Orange Prize).