Pandora Achieves 2% Organic Growth in Q1 2026, Asia Pacific Region Records 12% Growth
Pandora announced a 2% organic growth rate in Q1 2026, with the Asia Pacific region showing significant strength at 12% growth. The company is focusing on design as a growth driver and has introduced carbon footprint labeling for all Pandora Lab-Grown Diamonds as part of its sustainability efforts.
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- 📰 Published: May 13, 2026 at 21:00
- 🔍 Collected: May 13, 2026 at 12:31
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PANDORA Jewelry Japan (PANDORA Jewelry Japan Co., Ltd., Headquarters: 6-3-7 Jingumae, Shibuya-ku, Tokyo, hereinafter "Pandora") announces that it achieved an organic growth rate of 2% in the first quarter of 2026. Regionally, the Asia Pacific region recorded 12% growth, demonstrating the region, including Japan, as a significant growth market globally.
PANDORA Global Brand Ambassador Pamela Anderson
PANDORA Jewelry Japan (PANDORA Jewelry Japan Co., Ltd., Headquarters: 6-3-7 Jingumae, Shibuya-ku, Tokyo, hereinafter "Pandora") announces that it achieved an organic growth rate of 2% in the first quarter of 2026. Regionally, the Asia Pacific region recorded 12% growth, demonstrating the region, including Japan, as a significant growth market globally.
In the first quarter of 2026, revenue was DKK 7.109 billion, operating profit (EBIT) was DKK 1.487 billion, and the EBIT margin was 20.9%. Profitability has remained solid despite external environmental factors such as tariffs, commodities, and exchange rate fluctuations. Pandora currently positions design as a crucial growth driver to enhance brand appeal, and is advancing the evolution of marketing models tailored to market maturity and consumer needs, as well as optimizing growth engines in each market.
Furthermore, as a new initiative centered on sustainability and transparency, Pandora has introduced carbon footprint labeling for all Pandora Lab-Grown Diamonds. This means that in addition to the 4Cs (Cut, Colour, Clarity, Carat) traditionally used as diamond evaluation criteria, the Carbon Footprint, indicating climate impact, will be displayed as the "5th C" in product information. As the world's largest jewelry brand, Pandora will simultaneously promote business expansion in growth markets and sustainable initiatives that enhance overall industry transparency.
In Q1 2026, the Asia Pacific region recorded 12% growth.
Pandora's organic growth rate in the first quarter of 2026 was 2%, with like-for-like sales remaining flat, and network expansion and other factors contributing 2%. Regionally, while North America and EMEA were affected by declining consumer sentiment, the Asia Pacific region recorded 12% growth, and Latin America recorded 6% growth.
The growth in the Asia Pacific region indicates that it is a crucial global growth market for Pandora. In the Japanese market, Pandora will further expand its presence as one of the key markets supporting growth in the Asia Pacific region, through expanding brand recognition, strengthening consumer touchpoints, and implementing marketing measures tailored to the local market.
Pandora is currently undertaking a strategic evolution for its next phase of growth. Moving forward, it will strengthen its focus on more unique and culturally relevant collections, and reallocate investments towards measures that emphasize brand market fit and earned media impact, in addition to a reach-focused marketing approach.
The full-year 2026 guidance remains unchanged, with an organic growth rate of "-1% to +2%" and an EBIT margin of "21% to 22%". Even amidst ongoing economic and geopolitical uncertainties, Pandora will strengthen its global and Asia Pacific growth foundation, centered on design, regional relevance, material innovation, and sustainability.
The "5th C" in PANDORA Lab-Grown Diamonds
For many years, diamonds have been evaluated by the 4Cs: Cut, Colour, Clarity, and Carat. Pandora is now introducing Carbon Footprint as the "5th C," representing the environmental impact, and will display the carbon footprint of all Pandora Lab-Grown Diamonds in product information on its official online store (pandora.net).
This carbon footprint covers CO₂ emissions from the manufacturing of raw materials used to grow the diamond, through cutting and polishing, until the diamond is ready for shipment from the diamond facility. The emissions for a 1-carat Pandora Lab-Grown Diamond...
PANDORA Global Brand Ambassador Pamela Anderson
PANDORA Jewelry Japan (PANDORA Jewelry Japan Co., Ltd., Headquarters: 6-3-7 Jingumae, Shibuya-ku, Tokyo, hereinafter "Pandora") announces that it achieved an organic growth rate of 2% in the first quarter of 2026. Regionally, the Asia Pacific region recorded 12% growth, demonstrating the region, including Japan, as a significant growth market globally.
In the first quarter of 2026, revenue was DKK 7.109 billion, operating profit (EBIT) was DKK 1.487 billion, and the EBIT margin was 20.9%. Profitability has remained solid despite external environmental factors such as tariffs, commodities, and exchange rate fluctuations. Pandora currently positions design as a crucial growth driver to enhance brand appeal, and is advancing the evolution of marketing models tailored to market maturity and consumer needs, as well as optimizing growth engines in each market.
Furthermore, as a new initiative centered on sustainability and transparency, Pandora has introduced carbon footprint labeling for all Pandora Lab-Grown Diamonds. This means that in addition to the 4Cs (Cut, Colour, Clarity, Carat) traditionally used as diamond evaluation criteria, the Carbon Footprint, indicating climate impact, will be displayed as the "5th C" in product information. As the world's largest jewelry brand, Pandora will simultaneously promote business expansion in growth markets and sustainable initiatives that enhance overall industry transparency.
In Q1 2026, the Asia Pacific region recorded 12% growth.
Pandora's organic growth rate in the first quarter of 2026 was 2%, with like-for-like sales remaining flat, and network expansion and other factors contributing 2%. Regionally, while North America and EMEA were affected by declining consumer sentiment, the Asia Pacific region recorded 12% growth, and Latin America recorded 6% growth.
The growth in the Asia Pacific region indicates that it is a crucial global growth market for Pandora. In the Japanese market, Pandora will further expand its presence as one of the key markets supporting growth in the Asia Pacific region, through expanding brand recognition, strengthening consumer touchpoints, and implementing marketing measures tailored to the local market.
Pandora is currently undertaking a strategic evolution for its next phase of growth. Moving forward, it will strengthen its focus on more unique and culturally relevant collections, and reallocate investments towards measures that emphasize brand market fit and earned media impact, in addition to a reach-focused marketing approach.
The full-year 2026 guidance remains unchanged, with an organic growth rate of "-1% to +2%" and an EBIT margin of "21% to 22%". Even amidst ongoing economic and geopolitical uncertainties, Pandora will strengthen its global and Asia Pacific growth foundation, centered on design, regional relevance, material innovation, and sustainability.
The "5th C" in PANDORA Lab-Grown Diamonds
For many years, diamonds have been evaluated by the 4Cs: Cut, Colour, Clarity, and Carat. Pandora is now introducing Carbon Footprint as the "5th C," representing the environmental impact, and will display the carbon footprint of all Pandora Lab-Grown Diamonds in product information on its official online store (pandora.net).
This carbon footprint covers CO₂ emissions from the manufacturing of raw materials used to grow the diamond, through cutting and polishing, until the diamond is ready for shipment from the diamond facility. The emissions for a 1-carat Pandora Lab-Grown Diamond...