Event to Decide 17LIVE Streamers to Promote Products at Popular Fast Food Restaurant! "Become the Official PR Ambassador for Popular! Wendy's First Kitchen Products!" Starts Today

17LIVE Inc. (Shibuya-ku, Tokyo, CEO: Jean Honghui, URL: https://jp.17.live/), which operates Japan's largest live streaming app "17LIVE (Iichina)," announces that the event to select official PR ambassadors for products from the highly popular fast food chain loved by a wide range of generations, and to be featured on station advertisements, "Popular! Become the Official PR Ambassador for Wendy's First Kitchen Products!" will be held starting Thursday, March 26, 2026.

"17LIVE" hosts various collaboration projects and events daily with the aim of supporting both existing streamers and those who have never streamed before to achieve their individual dreams through live streaming.

"Wendy's First Kitchen" is a new fast-food chain that fuses the authentic burgers of the US-based "Wendy's" with the diverse menu (pasta and flavored potatoes) of the Japan-born "First Kitchen." Since the first collaboration store in 2015, they have been developing unique menus that leverage the strengths of both brands.

This event is open to all female streamers who are 18 years or older and under 40 years old, and who have an official contract with "17LIVE." The top-ranking streamers will be appointed as official PR ambassadors for Wendy's First Kitchen products. The top 4 winners will receive the right to be featured on trays in all 106 stores nationwide for one month, and 6 winners will receive the right to be featured on station advertisements, among other luxurious prizes. Furthermore, a "Favorite Menu Voting" will be held simultaneously, and streamers who rank high in the voting for each of the 5 menu items will receive original profile backgrounds and icon frames.

Please pay attention to this event, which will decide the 17LIVE streamers who will decorate the stores as official PR ambassadors for products from a popular fast-food chain.

The details of "Popular! Become the Official PR Ambassador for Wendy's First Kitchen Products!" are as follows:

■ Event Period:

Thursday, March 26, 2026 - Thursday, April 9, 2026

■ Participation Requirements

- Women aged 18 to 40 years old.

- Streamers who are officially registered in Japan.

- Individuals with tattoos or piercings in areas other than the ears are not eligible. However, this does not apply if they can be completely hidden with makeup or if piercings can be removed on the day of the shoot.

- Only streamers who can participate alone are eligible. (Participation with companions, animals, or pets is not allowed.)

- For group accounts, only one person registered at the time of the certification contract can appear. If multiple accounts win, only the account with the highest ranking will be valid, and other prizes will be forfeited.

- Eligible participants must be able to attend on the dates and at the locations designated by us and related third parties.

- V-streamers, characters, and those who do not show their faces (e.g., in costumes) are not eligible.

■ Main Prizes (Partial)

- Trays in all Wendy's First Kitchen and First Kitchen stores (106 stores)...