Ishii Foods: "Curry for Enjoying Ingredients" with 60% Onion Content, Made with Fresh Onions from Shirako, Chiba, to be Released on May 20

Ishii Foods is launching a new curry containing over 60% fresh onions from Shirako, Chiba. This product is part of an initiative to convey the appeal of seasonal local ingredients, promote year-round tourism, and address agricultural challenges.
New Product AnnouncementNQ 96/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 20, 2026 at 22:00
  • 🔍 Collected: May 20, 2026 at 13:31
  • 🤖 AI Analyzed: May 22, 2026 at 13:41 (48h 9m after Collected)
Ishii Food Co., Ltd., known for its additive-free cooking, will release "Curry for Enjoying Ingredients Made with Fresh Onions from Shirako, Chiba" on May 20, 2026, as a new product in its "Region and Season" series. This curry uses over 60% sweet and juicy fresh onions from Shirako Town, Chiba, under the concept of a "curry for eating onions." The development was driven by the challenge in Shirako Town where tourists concentrate during the peak season, with the aim of promoting the town's appeal year-round and addressing agricultural issues such as an aging farmer population. The medium-spicy flavor, which harmonizes uniquely blended spices with the natural sweetness of the fresh onions, also offers value as a souvenir that allows consumers to bring the local taste experience home.

FAQ

What is the new product being launched by Ishii Foods?

The new product is "Curry for Enjoying Ingredients Made with Fresh Onions from Shirako, Chiba," a curry where over 60% of the ingredients by weight are fresh onions from Shirako Town.

What is the main feature of this curry?

Its main feature is the high content of fresh Shirako onions (over 60%), making it a "curry for eating onions." It balances the natural sweetness of the onions with a unique spice blend for a medium-spicy flavor.

Why was this product developed?

It was developed to address challenges in Shirako Town, such as tourism being concentrated in a specific season and agricultural issues like an aging workforce. The product aims to create a year-round attraction and promote local resources.

When and where will the curry be available for purchase?

It will be released nationwide on Wednesday, May 20, 2026, and sold at various retailers, including Aeon stores centered in Chiba Prefecture, local businesses, and post offices.

What are the characteristics of fresh onions from Shirako, Chiba?

Grown in mineral-rich sandy soil and exposed to salty sea breezes, Shirako's fresh onions are known for being very juicy, soft, thick, and sweet with minimal pungency.