Interoffice Inc. (Headquarters: Minato-ku, Tokyo; CEO: Masanori Iwashita) has renewed its subscription service for corporate office furniture, "fittingbox (Fitting Box)", and is now offering it as a circular subscription model that "does not discard office furniture," distinct from traditional furniture rental or leasing. The service also achieves short delivery times by carefully selecting furniture lineups and handling maintenance and inventory in-house.
This renewal introduces the "STANDARD PLAN". It proposes a new way of working in offices that contributes to both environmental impact and cost reduction by extending the lifecycle of furniture and reducing waste, in addition to alleviating initial investment.
Our subscription business has seen significant growth, with sales originating from inquiries increasing by over 220% year-on-year, and the market is expanding, particularly among startups and small to medium-sized enterprises.
The Uncertainty of Rising Office Investment and the Limitations of "Ownership-Based" Offices
The environment surrounding office construction has changed significantly in recent years. In addition to soaring construction and interior costs, uncertainty in cost structures has increased due to factors such as international affairs, placing a greater burden on companies for office investment. Furthermore, supply chain instability has normalized long delivery times. On the other hand, with intensifying competition for talent, the office environment has become a crucial management resource that influences a company's brand and ability to attract personnel.
In such circumstances, in environments with high uncertainty and rapid change, the conventional "ownership-based" approach to office creation lacks flexibility for corporate growth and adaptation, structurally leading to furniture disposal and wasted investment. Interoffice has implemented this renewal, recognizing that an office approach "not based on ownership" can become the future standard for addressing these challenges.
New Model to Change Office Furniture "Disposal": fittingbox Service Renewal
With this renewal, "fittingbox" evolves beyond conventional furniture rental, leasing, or the increasingly popular furniture subscription services, to become a service based on the premise of furniture reuse and recycling.
While recent furniture subscription services offer reduced initial costs and flexibility for short-term use, services that comprehensively design the furniture's lifecycle are limited.
Leveraging its expertise cultivated as an importer and distributor of brand-name furniture, Interoffice has established a unique circular system where it collects, inspects, and meticulously maintains its own furniture for beautiful reuse. By flexibly adding, replacing, or rearranging furniture according to the customer's organizational size and work style changes, it enables office operations that do not assume disposal.
This is not merely an option for payment methods, but a business model that integrates furniture procurement, usage, collection, and reuse, optimizing the entire furniture lifecycle.
Scenes of cleaning at our own facility. Comparison before and after cleaning.
Balancing Rationality and Sustainability Through Furniture Selection
The "STANDARD PLAN", the core of this renewal, is a plan that deliberately selects and consolidates the furniture lineup to main items.
By narrowing down the types of furniture, it reduces selection effort while improving inventory efficiency and establishing a system for repeated use of the same products. This achieves both waste reduction and service sustainability.
The furniture lineup consists of high-quality office furniture, primarily from globally acclaimed brands such as Vitra and Herman Miller, ensuring a standard that meets global requirements for functionality, durability, and design. The long-term circulation of such high-quality products is the fundamental value of this service.
Example of furniture lineup (tables). Example of furniture lineup (chairs).
Furthermore, although these are often overseas brand-name furniture that typically takes a long time to procure, Interoffice utilizes an "inventory-holding" system in-house, leveraging its strengths as a furniture importer and distributor, enabling short delivery times. Additionally, by streamlining inventory through product selection, it achieves high cost-effectiveness (reasonable prices). It allows for flexible operations suited to the changes of growing companies, such as no mid-contract cancellation fees after six months from the contract start, and the ability to add or replace furniture according to staff increases or organizational changes.
This plan is characterized by its design based on "standardization" and "circulation," rather than simply being a low-price service.
Subscription Business Sees 220% Year-on-Year Growth in Inquiries, Expanding in the Startup Market
Our subscription business has seen significant growth, with sales originating from inquiries increasing by over 220% year-on-year.
Customer composition has also changed, with startups and venture companies accounting for over 40% and small to medium-sized enterprises for over 30%, indicating an expansion into new markets beyond the traditional customer base of large corporations. Based on orders, startups account for approximately 60%, highlighting the growing demand from growth-oriented companies.
This service also functions as a solution for emerging companies that were previously not adequately served.
Towards a Society That Doesn't Discard Office Furniture
Through "fittingbox", Interoffice aims to redefine office ownership itself and establish a standard model for circular offices.
Just as rental offices became widespread and commonplace, office furniture is expected to shift from being "owned" to being "shared and circulated." With this change in mind, we will promote the provision of sustainable and rational office environments.
Service Overview
Service Name: fittingbox STANDARD PLAN
Example Monthly Fee: From ¥8,800 per seat
*For plans including the latest ergonomic chairs and electric standing desks.
Shortest Implementation Period: 2 weeks
URL: https://fittingbox.jp/
Company Overview
Since its founding in 1975, Interoffice has provided high-quality spaces and furniture for 50 years, backed by extensive achievements and experience. Rich and comfortable office spaces enhance individual creativity and productivity, leading to solid business results. In addition to office spaces, we offer comprehensive proposals for high-quality spaces, including public facilities, commercial facilities, hotels, and residences, supporting the creation of functional and comfortable spaces that meet the times.
Founded: November 1975
Established: April 1983
Representative: Masanori Iwashita, CEO
Business Activities: Import and sale of European office furniture, etc. Proposal of space design
www.interoffice.co.jp
Showroom List
Tokyo Headquarters / Live Office / Showroom
107-0062
Lattice Aoyama Square 6F, 1-2-6 Minami-Aoyama, Minato-ku, Tokyo
Business Hours: 10:00 - 18:00
Closed: Saturdays, Sundays, and public holidays
Tel. 03-5771-7631 / Fax. 03-5771-7636
Osaka Branch / Showroom
2F, Hakkou Shinsaibashi AIR Bldg., 1-19-1 Kitahorie, Nishi-ku, Osaka
Business Hours: 10:00 - 18:00
Closed: Saturdays, Sundays, and public holidays
Tel. 06-6532-7001 / Fax. 06-6532-7002
Fukuoka Branch / Showroom
STAGE1 kego, 1-4-24 Kego, Chuo-ku, Fukuoka
Business Hours: 10:00 - 18:00
Closed: Saturdays, Sundays, and public holidays
Tel. 092-406-6027 / Fax. 092-406-6029
FACT BOX
- Source: PR TIMES
- Category: ビジネス
- Organizations: Vitra / Herman Miller