THE PORTRAITS Launches Series in L'OFFICIEL JAPAN; Yusaku Maezawa and His Dog Rikyū to Appear as First Guests
THE PORTRAITS, an "adult photo studio," has launched a portrait series in collaboration with the global fashion magazine L'OFFICIEL JAPAN. The first installment features entrepreneur Yusaku Maezawa and his dog Rikyū, captured in an interactive photoshoot that emphasizes natural expressions and inner depth. This collaboration aims to showcase Japanese portraiture to a global audience, redefining the value of photo studios in the AI era.
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- 📰 Published: April 2, 2026 at 20:10
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THE PORTRAITS, an "adult photo studio" operated by Portrait Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Munetaka Tokuyama), has decided to collaborate with the global fashion magazine L'OFFICIEL JAPAN, launching a portrait series.
Series Title: "THE PORTRAITS"
Appearing as the first guests are the entrepreneur Yusaku Maezawa and his beloved dog, Rikyū.
At THE PORTRAITS STUDIO (Shibuya, Yoyogi), a one-hour interactive photoshoot was conducted with Representative/Creative Director Munetaka Tokuyama, resulting in exquisite portraits that capture his unadorned, natural expressions and unique aura.
In this series, we will feature influential individuals from diverse fields such as business, culture, art, and entertainment, presenting portrait works that delve deeply into their "current state" and "inner selves," rather than just "photographs."
Under the concept that photography is not just for "preserving" but for "beginning," THE PORTRAITS pursues the redefined value of a "photo studio" in the AI era, cherishing the time for subjects and photographers to face each other honestly during shoots. Through this collaboration with L'OFFICIEL JAPAN, a media outlet with a global perspective, we will disseminate new Japanese portrait expressions to the world.
Comment from Munetaka Tokuyama (Representative/Creative Director, THE PORTRAITS)
Mr. Maezawa is truly expressive, and since Rikyū was also present, the shoot was relaxed and intimate throughout. It was a wonderful time that allowed us to bring out his essence.
I am very happy to be able to present such essential portraits on the stage of L'OFFICIEL JAPAN. I want this series to continue capturing the essence of people themselves.
Comment from Takeshi Kawasaki (Editor-in-Chief, L'OFFICIEL JAPAN)
An intimate atmosphere flows at THE PORTRAITS.
The gentle distance between the subject and the photographer is unique to a "photo studio." The subject's fleeting expressions and subtle gestures seem to stem from such a nostalgic yet new space.
I am delighted to be a part of sharing THE PORTRAITS' initiative to update and connect the primitive theme of photography, "photographing people," to the future.
Future Development
Media: L'OFFICIEL JAPAN official website, Instagram, print, THE PORTRAITS official Instagram, and more.
First installment: Yusaku Maezawa & Rikyū
Second installment onwards: Guests will be announced periodically.
THE PORTRAITS: A photo studio with the concept of an "adult photo studio," for confronting oneself and taking a new step forward.
Through high quality provided by active photographers and a one-hour shooting experience of self-reflection, we propose portraits as a catalyst for starting something new.
L'OFFICIEL JAPAN: The Japanese edition of "L'OFFICIEL," the world's oldest fashion magazine, first published in 1837.
Focusing on fashion, beauty, lifestyle, and art, it continues to deliver content that resonates with contemporary sensibilities.
Official HP: https://www.lofficieljapan.com
Contact for this matter: Portrait Co., Ltd.
Contact: Munetaka Tokuyama
Email: contact@theportraits.jp
Series Title: "THE PORTRAITS"
Appearing as the first guests are the entrepreneur Yusaku Maezawa and his beloved dog, Rikyū.
At THE PORTRAITS STUDIO (Shibuya, Yoyogi), a one-hour interactive photoshoot was conducted with Representative/Creative Director Munetaka Tokuyama, resulting in exquisite portraits that capture his unadorned, natural expressions and unique aura.
In this series, we will feature influential individuals from diverse fields such as business, culture, art, and entertainment, presenting portrait works that delve deeply into their "current state" and "inner selves," rather than just "photographs."
Under the concept that photography is not just for "preserving" but for "beginning," THE PORTRAITS pursues the redefined value of a "photo studio" in the AI era, cherishing the time for subjects and photographers to face each other honestly during shoots. Through this collaboration with L'OFFICIEL JAPAN, a media outlet with a global perspective, we will disseminate new Japanese portrait expressions to the world.
Comment from Munetaka Tokuyama (Representative/Creative Director, THE PORTRAITS)
Mr. Maezawa is truly expressive, and since Rikyū was also present, the shoot was relaxed and intimate throughout. It was a wonderful time that allowed us to bring out his essence.
I am very happy to be able to present such essential portraits on the stage of L'OFFICIEL JAPAN. I want this series to continue capturing the essence of people themselves.
Comment from Takeshi Kawasaki (Editor-in-Chief, L'OFFICIEL JAPAN)
An intimate atmosphere flows at THE PORTRAITS.
The gentle distance between the subject and the photographer is unique to a "photo studio." The subject's fleeting expressions and subtle gestures seem to stem from such a nostalgic yet new space.
I am delighted to be a part of sharing THE PORTRAITS' initiative to update and connect the primitive theme of photography, "photographing people," to the future.
Future Development
Media: L'OFFICIEL JAPAN official website, Instagram, print, THE PORTRAITS official Instagram, and more.
First installment: Yusaku Maezawa & Rikyū
Second installment onwards: Guests will be announced periodically.
THE PORTRAITS: A photo studio with the concept of an "adult photo studio," for confronting oneself and taking a new step forward.
Through high quality provided by active photographers and a one-hour shooting experience of self-reflection, we propose portraits as a catalyst for starting something new.
L'OFFICIEL JAPAN: The Japanese edition of "L'OFFICIEL," the world's oldest fashion magazine, first published in 1837.
Focusing on fashion, beauty, lifestyle, and art, it continues to deliver content that resonates with contemporary sensibilities.
Official HP: https://www.lofficieljapan.com
Contact for this matter: Portrait Co., Ltd.
Contact: Munetaka Tokuyama
Email: contact@theportraits.jp