Hotel Mount Fuji to Join IHG's Vignette Collection

IHG Hotels & Resorts and Fuji Kyuko Co., Ltd. have announced a strategic partnership to rebrand the historic Hotel Mount Fuji as a Vignette Collection property, making it the third in Japan. This large-scale renovation project is part of Fuji Kyuko's 100th-anniversary initiative to expand its luxury business and elevate the brand value of the Mount Fuji and Lake Yamanaka area. The reborn hotel aims to attract more domestic and international guests by offering global standard hospitality while preserving its rich history and breathtaking views.