Snoopy and Siblings Appear in Refreshing Summer Designs: Collaboration themed 'PEANUTS Hello! FRUITY DAYS'

Lifestyle brand 'Afternoon Tea LIVING' will launch a collaboration collection themed 'PEANUTS Hello! FRUITY DAYS' with an early release on the official Afternoon Tea online store from around 12:00 PM on Monday, June 22, 2026, followed by a nationwide release at Afternoon Tea LIVING stores from Wednesday, June 24, 2026.

In this collection, Snoopy and his siblings appear in refreshing designs incorporating colorful fruit motifs. The lineup includes mascot key charms wearing floaties and scarves, as well as drink items inspired by fresh fruit motifs, offering a light summer feel. Additionally, vintage art items commemorating the 75th anniversary of PEANUTS will also be available.

Furthermore, a campaign will offer a 'Clear Sticker (not for sale)' for purchases of 3,300 yen (tax included) or more. Please take this opportunity to view this special collection, packed with summer spirit.

■ Product List

Stainless Bottle \4,180, Clear Bottle \1,980, Tumbler \4,180, Glasses each \2,200, Acrylic Coasters each \880, Plush Toys each \5,500

Flat Bag \3,850, Cushions each \4,950, Sand Picture \4,950, Squeeze Toys each \2,200

Mascot Key Charms each \2,970, Cooler Bags each \3,850

Logo Bag M \3,520, Logo Bag LL \4,620, Pass Case \2,970, Tissue Case Pouch \2,750, Phone Grips each \990, Acrylic Key Ring \1,320, Phone Straps each \1,650

Printed T-Shirt \4,950, Printed Kids T-Shirt \3,850

*All prices include tax.

■ Vintage Art Items Commemorating PEANUTS 75th Anniversary

Salt & Pepper Base (3-piece set) \3,630, Tea Spoons each \1,100, Folding Umbrella \4,400, Kids Umbrella \3,850

T-Shirts each \4,950, Big Bag \6,050, Secret Eco Bag \990, Secret Coin Case \880, Secret Pin Badge \660, Secret Mini Tray \880

*All prices include tax.

■ Purchaser Exclusive Novelty 'Clear Sticker' Gift!

Customers who purchase PEANUTS collaboration items totaling 3,300 yen (tax included) or more will receive one 'Clear Sticker (not for sale)'. Please check it out.

*Limit of one per person per transaction.

*At the official online store, one sticker will be given per transaction (totaling 3,300 yen or more including tax) that meets the conditions above.

*The novelty giveaway will end when supplies run out.

*This campaign is not available at Afternoon Tea Tea Rooms.

About PEANUTS 75th Anniversary

Happiness is... 75 years. In 1950, Charlie Brown, Snoopy, and the rest of the Peanuts gang were first introduced to the world. For 75 years, PEANUTS has become a global phenomenon, expanding award-winning animated content, stage shows and live experiences, notable collaborations, and retail programs worldwide. Artists, musicians, philosophers, and fans have been inspired by Charles Schulz's creation for over 70 years. And there is no end to these beloved characters who represent the human experience so beautifully and simply.

[About 'Peanuts']

The 'Peanuts' characters and related intellectual property are owned by Peanuts Worldwide, which is 80% owned by Sony Group and 20% owned by the family of Charles M. Schulz. Since first appearing in the comic 'Peanuts' in 1950, Charlie Brown, Snoopy, and the Peanuts gang have left an indelible mark on pop culture. In addition to Peanuts shows and specials beloved on Apple TV, fans of all ages around the world enjoy the 'Peanuts' brand through a wide variety of merchandise, amusement park attractions, cultural events, social media, and comics published in various media from traditional print to digital. In recent years, 'Peanuts' celebrated its 75th anniversary with unprecedented initiatives including global exhibitions, various activities, collaborations, and digital marketing campaigns.

■ Related URLs

・Snoopy Japan Official Site http://www.snoopy.co.jp/

・Snoopy Japan Official Facebook Page 'Snoopy Japan' https://www.facebook.com/SnoopyJapan

・Snoopy Japan Official X Account 'Snoopy Japan' https://x.com/snoopyjapan

・Snoopy News Japan Official X Account 'Snoopy News Japan' https://x.com/snoopy_jp_info

・Snoopy Japan Official Instagram Account 'SNOOPY in Dailylife' https://www.instagram.com/snoopyindailylife

・Snoopy Japan Official TikTok Account 'Snoopy and the Peanuts Gang [PEANUTS Official]' https://www.tiktok.com/@peanuts_jp

■ About Afternoon Tea LIVING

Under the message 'spice of a day', this lifestyle brand incorporates seasonal trends into daily life, creating a colorful lifestyle. It offers opportunities to encounter happiness and delivers a little spice to everyday life.

Afternoon Tea LIVING offers a wide range of items including dining, kitchen, living, bath, stationery, and apparel.

Currently, it operates approximately 110 stores nationwide and an online store. It will celebrate its 45th anniversary in September 2026.

As a new step forward, from 2026, it has adopted the new slogan 'Cherish every ordinary day.' and proposes a new daily life enriched by ideas for sundry goods.