i-mobile Starts Hometown Tax Outsourcing Service for Asago City, Hyogo, Promoting Operational Efficiency and Regional Branding through 'Furunavi'

i-mobile has launched a comprehensive outsourcing service for Asago City's hometown tax program, aiming to streamline administrative tasks and enhance the city's marketing efforts by leveraging Furunavi's extensive industry expertise.
広告・マーケティング,地方創生・行政サービスNQ 97/100出典:prnews

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  • 📰 Published: April 2, 2026 at 01:30

i-mobile Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director and President: Tetsuya Noguchi; Tokyo Stock Exchange Prime Market), which operates the hometown tax portal 'Furunavi' (https://furunavi.jp/), has newly launched a hometown tax outsourcing service for Asago City, Hyogo Prefecture.

≪Overview≫

As a leading hometown tax portal, Furunavi currently lists over 1,560 municipalities nationwide. In this latest development, Furunavi has officially started its hometown tax outsourcing service for Asago City, Hyogo Prefecture. By fully utilizing the expertise accumulated through years of portal site operation, the service will focus on improving operational efficiency, reducing costs, and strengthening the dissemination of the municipality's unique charms.

■About Asago City, Hyogo Prefecture

Located in the heart of Hyogo Prefecture, Asago City is conveniently accessible, taking approximately 1.5 to 2 hours from the Kyoto-Osaka-Kobe area. It is a city with high resident satisfaction, ranked #1 in the Kinki area in the 'Best Countryside to Live' rankings. From a tourism perspective, it is famous for historical sites such as the Takeda Castle Ruins, often called the 'Castle in the Sky' for its appearance floating in a sea of clouds, and the Ikuno Silver Mine, a certified Japan Heritage site. Specialty products include 'Iwatsu Green Onions,' a winter-limited delicacy known for being sweet and soft from leaf to root, which attracts many fans for its rare flavor.

As hometown tax return gifts, donors can enjoy delicious local specialties unique to Asago City, such as Tajima beef—the root of many famous brands like Kobe beef, Matsusaka beef, and Omi beef—as well as rice and cheesecakes.

・Click here for the list of return gifts from Asago City, Hyogo Prefecture:

https://furunavi.jp/Municipal/Product/Search?municipalid=1181

*Please note that the link may not display correctly due to certain circumstances.

【Company Overview】

Company Name: i-mobile Co., Ltd.

Location: 8F Kanden Fudosan Shibuya Building, 3-26-20 Shibuya, Shibuya-ku, Tokyo

Representative: Representative Director and President Tetsuya Noguchi

Established: August 17, 2007

URL: https://www.i-mobile.co.jp/

【Business Overview】

With the vision of 'Continuing to create businesses that contribute to people's future,' i-mobile is a marketing company that operates a consumer business centered on hometown tax and an internet advertising business utilizing technology. Through the 'Furunavi' portal, the company supports regional revitalization across Japan via donations. The company offers various services to meet diverse user needs, including 'Furunavi Travel,' a point-based return gift that allows users to receive points for donations and use them at hotels and restaurants.

【Furunavi Service List】

・Concierge Service 'Furunavi Premium'

・Point System 'Furunavi Catalog' (No expiration date)

・Travel Booking 'Furunavi Travel' (Over 10,000 facilities listed)

・Crowdfunding-style 'Furunavi Crowdfunding'

FAQ

What is the Hometown Tax Outsourcing Service?

It is a service where a company manages return gifts, handles donor inquiries, lists products on portals, and handles promotions on behalf of a municipality, allowing the local government to focus on strategic revitalization.

What are the representative return gifts of Asago City?

In Asago City, home to the famous Takeda Castle Ruins, popular return gifts include Tajima beef, Iwatsu green onions (winter only), locally produced rice, and cheesecakes.

What are the strengths of i-mobile's 'Furunavi'?

Its strengths lie in its expertise from listing over 1,560 municipalities, diverse services like 'Furunavi Travel,' and the ability to directly support municipal operations.