Casual Wines Join the Château Mars Line: Animal Series 'Muscat Bailey A Penguina' and 'Koshu Polarello' Launching Mid-June
Key facts
- Casual Wines Join the Château Mars Line: Animal Series 'Muscat Bailey A Penguina' and 'Koshu Polarello' Launching Mid-June
- Hombo Shuzo Co., Ltd. will launch two new casual wines in the Château Mars series, featuring animal motifs. The 'Château Mars Muscat Bailey A Penguina 2024' (red) and 'Château Mars Koshu Polarello 2024' (white) will be released in mid-June.
- Source: PR Times
- Date: June 10, 2026
Direct answer
Hombo Shuzo Co., Ltd. will launch two new casual wines in the Château Mars series, featuring animal motifs. The 'Château Mars Muscat Bailey A Penguina 2024' (red) and 'Château Mars Koshu Polarello 2024' (white) will be released in mid-June.
- Citation
- Casual Wines Join the Château Mars Line: Animal Series 'Muscat Bailey A Penguina' and 'Koshu Polarello' Launching Mid-June (June 10, 2026), PR Times
- Source
- PR Times
- Date
- June 10, 2026
Hombo Shuzo Co., Ltd. will launch two new casual wines in the Château Mars series, featuring animal motifs. The 'Château Mars Muscat Bailey A Penguina 2024' (red) and 'Château Mars Koshu Polarello 2024' (white) will be released in mid-June.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 10:00
- 🔍 Collected: June 10, 2026 at 10:32 (32 min after Published)
- 🤖 AI Analyzed: June 10, 2026 at 20:04 (9h 31m after Collected)
Hombo Shuzo Co., Ltd. (Headquarters: Kagoshima City, President: Kazuhito Hombo) is pleased to announce the launch of two new wines in the Château Mars series, designed to be enjoyed casually with cute animal motifs: 'Château Mars Muscat Bailey A Penguina 2024' and 'Château Mars Koshu Polarello 2024'.
[Château Mars Muscat Bailey A Penguina 2024]
Recommended as a 'Chilled Red' wine.
This red wine is inspired by the unique and adorable sight of penguins, with their black-and-white contrast and clumsy, cheerful waddling. Enjoy the aroma of red fruits like strawberries and the charming flavor of Muscat Bailey A, served lightly as a chilled red wine.
*Penguina: A portmanteau of 'Penguin' and 'Muscat Bailey A'.
Type: Red wine, light-bodied
Fruity and light taste
Alcohol content: 12%
Volume: 750ml
Pack size: 12 bottles
Suggested retail price: 1,747 yen (tax included)
[Château Mars Koshu Polarello 2024]
A gentle taste with low alcohol.
This white wine is inspired by the scene of white polar bears on ice—a cub playing innocently and its parent watching over it, evoking a sense of coldness and warmth. Enjoy the soft fruit aromas of white peach and Japanese pear, a hint of sweetness, a gentle low-alcohol mouthfeel, and a slight sparkle with a refreshing taste, served well-chilled.
*Polarello: A coined word meaning 'small, cute polar bear'.
Type: White wine, medium-dry
Gently spreading sweetness
Alcohol content: 8%
Volume: 750ml
Pack size: 12 bottles
Suggested retail price: 1,747 yen (tax included)
*Please drink responsibly after turning 20. Drink driving is prohibited by law. Alcohol consumption during pregnancy or breastfeeding may harm the development of the fetus or infant. Enjoy alcohol in moderation.
In pursuit of winemaking that leverages Japan's rich four seasons, Hombo Shuzo, headquartered in Kagoshima, established Mars Yamanashi Winery in Isawa-cho, Fuefuki City, Yamanashi Prefecture in 1960 as a base for Western liquor production. Since then, they have humbly listened to the local soil and climate, striving to create world-class wines with a rich natural aroma from grapes grown in Yamanashi's soil.
In 2017, to further improve quality, they opened 'Mars Hosaka Winery' as a brewing base in Hosaka-cho, Nirasaki City, Yamanashi Prefecture. They are taking on new winemaking challenges in Hosaka, a region known for its high-quality wine grapes.
Press release for 'Muscat Bailey A Penguina' and 'Koshu Polarello':
d121144-63-aa92c5c32bb33f70ad204654ea6dd72b.pdf
[Contact Information]
Hombo Shuzo Co., Ltd. Public Relations & Legal Affairs Section
3-27 Minamiei, Kagoshima City (〒891-0122)
TEL: 099-822-7003 FAX: 099-210-1215
FAQ
Where can I buy this wine?
It may be available at liquor stores and online shops nationwide. Please check Hombo Shuzo's official website for details.
What is the recommended way to drink it?
Enjoy the red wine chilled (as a chilled red) and the white wine well-chilled.
What food does it pair with?
The red wine pairs well with light meat dishes and salads, while the white wine goes well with fish dishes and Japanese cuisine.