Hollywood Co., Ltd. (Headquarters: Minato-ku, Tokyo) is exhibiting the award-winning works from the 9th Diaper Cake Contest, organized by the Japan Baby Shower Association, at its directly managed store, BEAUTY CELLAR Roppongi Hills Store (6-4-1 Roppongi, Minato-ku, Tokyo, Hollywood Beauty Plaza 4F). The works can be viewed until Tuesday, July 7.

9th Diaper Cake Contest Results Announcement

URL: https://www.babyshower.jp/product-list/91

♦ Grand Prix

Yoko Yoshida

Title: "It's Okay to Just Be Cute!"

Message: [Thank you for being born! That's all that matters!! You're cute no matter what!!! I'm so incredibly cute!!! I expressed these feelings with lots of baby love! It's a decorative piece that brings happiness just by looking at it, whether you're giving it or receiving it!]

♦ Runner-up Grand Prix

Chie Haruyama

Title: Blessing of the Beginning

Message: The birth of a new life marks the beginning of a new story for the family. This piece expresses the joy and anticipation of welcoming a baby in an elegant and warm baby shower space. Centered around the diaper cake, the entire venue is designed to be a single gift. This work has been displayed at local parent-child support events, bringing smiles to many families.

♦ feel coral Award

Minori Tanaka

Title: Fireworks ~hanabi~

Message: When you turn off the lights and shine your smartphone light on the obi for just 10 seconds, the elegance of 450 years ago quietly appears. I put my feelings into it, hoping that the preciousness of life, passed down through generations, and the baby's future will shine vividly like fireworks and become a light that brightens the family's life.

What is a Diaper Cake?

A decorative cake made using diapers.

Exhibition Details

Wednesday, July 1, 2026 - Tuesday, July 7, 2026

Japan Baby Shower Association

An organization active in "supporting pregnant women in Japan" through baby showers and diaper cakes

https://www.babyshower.jp/

BEAUTY CELLAR Roppongi Hills Store (Exhibition Venue)

As Hollywood's flagship store, this salon-style shop offers a curated selection of cosmetics and health foods, catering to the needs of the affluent and knowledgeable clientele of Roppongi Hills. It proposes ethical and environmentally friendly beauty and health solutions.

3F Hollywood Beauty Plaza Building, 6-4-1 Roppongi, Minato-ku, Tokyo 106-0032

TEL.03-3408-1613

OPEN / 9:00 AM - 6:00 PM (Closed: January 1-4)

https://beautycellar-hw.com/store/1274/

The "feel coral Award" was presented in honor of Hollywood's sunscreen, "feel coral Sun Protect Milk," developed with marine environmental awareness. It is also available for purchase at BEAUTY CELLAR Roppongi Hills Store.

feel coral Sun Protect Milk

Sunscreen lotion / Contents: 48mL / Price: 4,180 yen (tax included) / SPF43/PA+++

Sales Name: Coral Friendly Sun Protect Milk

https://www.hollywood-jp-online.com/view/category/ct556

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