Butters' Milk Month: Participate by Eating. Deliciously Using Every Part of Dairy By-products, a Milk Month Fair is Held.

HiOLI Inc. (Setagaya-ku, Tokyo; President: Akira Hiraoka), which operates the craft butter sweets brand 'Butters', will hold a special 'Milk Month Fair' starting from 'Milk Day' on June 1st, spotlighting the appeal of by-products generated during the dairy manufacturing process. Butters' concept is 'Carefully using all of nature's blessings. A sweets brand that weaves the traditions of today and the future together with everyone.' In June, which is Milk Month, Butters will hold the 'Milk Month Fair' with the desire for customers to not only 'drink milk' but also to turn their attention to the by-products created during the dairy manufacturing process and enjoy their charm deliciously. Through Butters' craft butter sweets, we will utilize dairy by-products deliciously without waste and support a sustainable future for dairy farming. During the fair period, 'Butter Sandwiches' using the dairy by-product 'buttermilk powder' will be sold at a special price of 1,200 yen (tax included) for a set of three. Furthermore, the popular flavor 'Craft Butter Cake Wa-Kocha Earl Grey,' which uses another dairy by-product, 'skim milk,' and sold out in just one month after its release this spring, will be re-released in limited quantities. This June, why not support a sustainable future for dairy farming with Butters' craft sweets that make full use of the blessings of butter and its companions? Why does a butter sweets specialty store hold a fair during 'Milk Month'? ~The story of 20kg of milk's blessings and by-products hidden in 1kg of butter~ At first glance, butter sweets may seem distant from milk. However, to make 1kg of butter, a large amount of raw milk, 20 times its weight (about 20kg), is required. When you enjoy butter sweets, you are also supporting Japan's dairy farmers. Furthermore, in the process of making butter, many by-products such as 'buttermilk' and 'skim milk,' which are rich in moisture, protein, and the rich aroma and flavor of butter, are produced. *Photo: Skim milk Since its brand launch, Butters has focused on the rich flavor and nutrients packed into these hidden by-products and has actively incorporated them into its confectionery. During 'Milk Month,' which aims to expand milk consumption, Butters proposes a sustainable cycle that delivers not only the charm of the main product, butter, but also all the blessings born from the dairy manufacturing process, deliciously and without waste. Milk Month Fair ① 'Butter Sandwich 3-piece set' to enjoy the main product and by-products of butter together You can choose your favorite three flavors from those sold at each store. Product Name: Butter Sandwich 3-piece set Butter Used: Hokkaido butter By-product: Buttermilk powder Price: 1,200 yen (base price 1,112 yen) *Sold at a more affordable price than usual. Flavors: Earl Grey, Rum Raisin, Amaou (not available at Shin-Yokohama CUBIC store), Uji Matcha (limited time) Shin-Yokohama CUBIC store exclusives: Coffee, Shonan Gold Minamoa Hiroshima store exclusives: Red Grape, Lemon Product Details The Butter Sandwich, where the aroma of butter fills your mouth from the first bite, is a product that allows you to enjoy both butter and its by-products. It uses Hokkaido butter and the by-product 'buttermilk powder' in the buttercream and sablé, adding a richness that cannot be achieved with butter alone. With the crumbly sablé and the smooth, rich buttercream, you can feel the rich aroma of butter no matter where you take a bite. Period: Monday, June 1, 2026 - Sunday, June 21, 2026 Participating Stores: Butters Nihonbashi, Butters Shin-Yokohama CUBIC, Butters S-PAL Sendai, Butters Minamoa Hiroshima Milk Month Fair ② Re-release of 'Craft Butter Cake Wa-Kocha Earl Grey' The popular flavor 'Craft Butter Cake Wa-Kocha Earl Grey,' which sold out in just one month after its release this spring, will be re-released in limited quantities. Product Name: Craft Butter Cake Wa-Kocha Earl Grey Butter Used: New Zealand grass-fed butter By-product: Skim milk Selling Price: ・Wa-Kocha Earl Grey 5-piece box: 1,836 yen (base price 1,700 yen) ・Assortment 3-piece box: 880 yen (base price 815 yen) (*2 Plain, 1 Wa-Kocha Earl Grey) Product Details: The Craft Butter Cake is a product that deliciously utilizes butter's companions without waste, using the by-product 'skim milk' in its milk jam. It is baked in a three-layer structure with two different textured doughs, Galette Bretonne and Financier, with milk jam sandwiched in between. For the 'Craft Butter Cake Wa-Kocha Earl Grey,' finely chopped Wa-Kocha Earl Grey tea leaves from Nagano-en in Sashima, Ibaraki Prefecture, are mixed into the financier dough. You can fully enjoy the aroma of Nagano-en's Wa-Kocha Earl Grey, which is characterized by its soft astringency and gentle taste. By lightly toasting it, the aroma of butter and bergamot will be enhanced, allowing you to enjoy a freshly baked taste at home. Please enjoy the elegant aroma of Earl Grey with your favorite coffee or tea. Selling Stores: Butters Nihonbashi, Butters Shin-Yokohama CUBIC, Butters S-PAL Sendai, Butters Minamoa Hiroshima Milk Month Fair ③ One More Butters During the period from Monday, June 1, 2026, to Sunday, June 21, 2026, customers who bring a receipt from a purchase at a Butters store back to the same store within the period and make another purchase, and are friends on the Butters official LINE account, will receive one 'Buttermilk Cake' financier, which is made with plenty of skim milk. New registrants during the period are also eligible, so please take this opportunity to register. Conditions for the One More Butters gift: ・Bring a receipt from a purchase made at a Butters store during the applicable period. ・Show the screen that proves you are a friend on the 'Butters Official LINE.' ・You will receive one 'Buttermilk Cake' with your purchase on the day of your return visit. Period: Monday, June 1, 2026 - Sunday, June 21, 2026 Participating Stores: Butters Shin-Yokohama CUBIC, Butters S-PAL Sendai, Butters Minamoa Hiroshima [Craft Sweets Brand 'Butters'] Carefully using all of nature's blessings. A sweets brand that weaves the traditions of today and the future together with everyone. The craft butter sweets specialty store 'Butters' delivers craft butter sweets that also value by-products like non-fat milk born from butter making, combining them with long-cherished traditional methods. We select the right butter for each product, bring out the best of the ingredients, and create new value by combining traditional recipes and methods in unconventional ways, creating a tradition of craft butter sweets that will continue into the future. Website: https://butters.farm Instagram: https://www.instagram.com/craft_butters LINE Official Account: https://lin.ee/T1O2Hj7 Butters Nihonbashi Mitsukoshi Main Store 1-4-1 Nihonbashi Muromachi, Chuo-ku, Tokyo New Building B2F Hours: 10:00-19:30 (subject to facility hours) Butters Shin-Yokohama CUBIC 2-100-45 Shin-Yokohama, Kohoku-ku, Yokohama-shi, Kanagawa CUBIC PLAZA Shin-Yokohama 3F Gurume no Mori Hours: 9:00-21:00 (subject to facility hours) Butters S-PAL Sendai 1-1-1 Chuo, Aoba-ku, Sendai-shi, Miyagi Inside S-PAL Sendai 2F Sweets Garden Hours: Sun-Thu 10:00-20:00 / Fri, Sat, day before holiday 10:00-21:00 (subject to facility hours) Butters Minamoa Hiroshima 2-37 Matsubara-cho, Minami-ku, Hiroshima-shi, Hiroshima Minamoa 2F West Hours: 10:00-20:00 (subject to facility hours) [HiOLI Inc.] A craft sweets company that handles everything from planning to development and manufacturing, valuing three craft approaches: 'commitment to ingredients,' 'micro-batch production,' and 'monozukuri where you can see the producers' faces.' It also focuses on regional revitalization projects through collaboration with farmers and companies nationwide. Official Website: https://HiOLI.co.jp/