HIKE Handles Design for 'Sealdus Sai-Kyo-Oh Zukan Goji Burst' Collaboration. Showcasing Creative Expertise in Maximizing Value of Powerful IP Collaborations

HIKE Inc. (Headquarters: Shinjuku-ku, Tokyo; CEO: Masataka Mikami) has been responsible for the sticker and packaging design of 'Sealdus Sai-Kyo-Oh Zukan Goji Burst,' a collaboration between Bandai Co., Ltd.'s 'Goji Burst' and Gakken Co., Ltd.'s 'Sai-Kyo-Oh Zukan.' In this project, HIKE supported the total design to maximize the IP value, including visual proposals that enhance collectability and the linguistic representation of character abilities, centered around the theme of merging characters from different universes.

Project Background: Solving IP Collaboration Challenges Through Creative Design

For the crossover between 'Goji Burst' and 'Sai-Kyo-Oh Zukan,' HIKE pursued designs that fans would want to own.

Color Design and Special Gold/Silver Decorations for Enhanced Visibility

[Challenge]

Many Goji Burst characters feature dark color schemes, raising concerns that the stickers might appear visually dull.

[Solution]

HIKE used bright background effects and incorporated gold and silver decorative elements at key design points. This created bold, vivid visuals that stand out on store shelves and displays, encouraging users to want to collect them.

Defining 'The Strongest' Through Ability Scores and Status Values

[Challenge]

How to define and quantify the relative strength between characters from different fictional worlds.

[Solution]

HIKE conducted in-depth analysis of both IPs, translating the 'sense of strength' into numerical values and descriptive text. The team proposed gameplay elements unique to Sealdus, including 3D pose concepts and exclusive secret illustrations.

'Sealdus Sai-Kyo-Oh Zukan Goji Burst'

A new brand 'Sealdus' debuts from the popular 'Goji Burst.'

Collaborating with 'Sai-Kyo-Oh Zukan,' a favorite among elementary school students! Enjoy number-based battles!

Features approximately 30 monsters. Includes normal, rare, and secret stickers—52 types in total. Secret stickers feature special original artwork created exclusively for this product!

Official website: https://toy.bandai.co.jp/ja/item/01_6021/

Copyright notice: TM & © TOHO ©Gakken/Sai-kyo-Oh/TX

About HIKE's IP Creative Support

HIKE's graphic team, one of Japan's largest production teams, provides stable, high-quality graphics under art director supervision, supporting not only domestic but also international clients in project direction. In-house production ensures consistent quality through division of labor and enables cost-effective proposals.

Additionally, HIKE collaborates with over 10,000 creators, including renowned professionals, leveraging this network to respond to diverse graphic needs.

HIKE supports clients across various content domains, including 'character design,' '2D animation & 3DCG,' 'concept art,' 'backgrounds,' 'in-game assets,' and 'promotional illustrations.' Rather than simply outsourcing graphics, HIKE acts as a 'partner,' collaborating from the early stages on design proposals and quality standards.

Even if specific requirements or strategies are not yet finalized, feel free to contact us with any concerns via the link below.

https://hike.inc/contact/offer/

About HIKE Inc.

Company name: HIKE Inc.

Address: 3F & 4F, JRE Nishi-Shinjuku Terrace, 3-2-4 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023

Founded: March 14, 2018

Representative: CEO Masataka Mikami

Business: Animation / Live Entertainment / Merchandising / Rights Management / Game Development / Content Marketing & Promotion / Creative Production (2D/3D Animation, Design, Book/Manga Editing, Video Production, Graphic Production, Live/Event Production, Web Production) / AX & DX Solutions / Global HR

Official website: https://hike.inc/

When publishing information or images, please credit as follows:

©HIKE Inc.

TM & © TOHO ©Gakken/Sai-kyo-Oh/TX

*Content is subject to change without notice.