Head Concierge Opens World's First "Experiential Retail Store" in Harajuku Jingumae! Reception Party Held!!

Head Concierge Co., Ltd., which operates head spa specialty salons nationwide, has opened its first brand retail store. To commemorate this, a reception party was held the day before the opening, inviting influencers and related parties who have provided support. This reception party featured numerous "experience-centric" contents, creating a space where guests could feel the brand's world and the appeal of its services with all five senses. Among these, the scalp diagnosis incorporating the company's original technique, "Yubibuso" (finger armament), attracted great interest, with many visitors experiencing it. Through careful counseling and treatment by specialized staff, visitors deepened their understanding of their own scalp condition and experienced the importance of personalized care. Guests receiving scalp diagnosis and Yubibuso treatment from a concierge. In addition, the store also introduced a newly developed product lineup and gave presentations on the brand's philosophy and development background. For new products, by directly conveying not only their functionality and commitment but also the thoughts and stories behind their development, it became an opportunity for deeper communication with visitors. Due to its location along Meiji-dori, many passersby stopped by on the day, and the area around the store was bustling throughout, enveloped in a vibrant and open atmosphere. Some people watched the store's activities through the glass or spoke to staff, making it a day that brought new vitality to the city. Furthermore, the event was continuously streamed live on Instagram, delivering a real-time, immersive experience to those who could not attend the venue. The online broadcast also received many views and reactions, providing an opportunity to feel the growing interest in the brand. Through the opening of this retail store and the holding of the reception party, the company reaffirmed the importance of a place for direct connection with customers and has a strong desire to promote this location as a place where the brand value of "professionals carefully select products for you" can be communicated and experienced. This store also plans to regularly hold campaigns and experiential events in the future, aiming to deliver new discoveries and valuable time to all visiting customers. We hope you will continue to pay attention to Head Concierge's initiatives. President Takimura and Head Concierges. ■Store Information: Head Concierge Jingumae Store. Location: 28SY Building, 6-23-1 Jingumae, Shibuya-ku, Tokyo. Services: Experiential retail (merchandise sales) / Head spa treatments. ⚫︎head CONCIERGE Co., Ltd. Official HP: https://headconcierge.jp/ Official Web Store: https://www.shop.headconcierge.jp Official SNS: Instagram: https://www.instagram.com/headconcierge/ YouTube: https://www.youtube.com/channel/UCA3zV00Wq4hb4jI1iX1zVrA TikTok: https://www.tiktok.com/@headconcierge?lang=ja-JP X: https://mobile.x.com/head_concierge/highlights