Filmed Entirely in Taiwan! HappyCars Releases Its First-Ever TV Commercial Overflowing with "Car Love," Imagining Life from a Car's Perspective!

HappyCars Co., Ltd., a specialist in car purchasing (Headquarters: Kamakura City, Kanagawa Prefecture; Representative Director: Senji Shinbutsu; hereinafter HappyCars), will air its TV commercial starting April 10, 2026 (Friday). This commercial will be progressively released on terrestrial TV and YouTube.

Through this TV commercial, HappyCars aims to make more people aware of its brand. And this commercial embodies HappyCars' desire to "bring happiness to everyone involved with cars."

Highlights of the Commercial Love means putting yourself in someone else's shoes and thinking from their perspective. I believe it's about that kind of imagination. This time, we produced a three-part series imagining life from a car's perspective. The first part, "Car Love. Appearance," is a video that builds anticipation with the silhouette of a mysterious man standing in the darkness, wondering what will unfold. The second part, "Car Love. Parking Lot," focuses on the man's expression, who never loses his smile no matter what happens. The third part, "Car Love. Car Wash," shows him imagining life as a car through a full-body performance at a car wash. Since he actually gets his suit wet, the tense scenes where failure is not an option are also a highlight. And this time, the entire commercial was filmed on location in Taiwan. We hope you can feel HappyCars' "car love" through the visuals that offer a different world view from Japan.

Commercial Overview ・Titles: "Car Love. Appearance" episode, "Car Love. Parking Lot" episode, "Car Love. Car Wash" episode ・YouTube URLs: Appearance episode (https://youtu.be/Y4B4UHmHOco) Parking Lot episode (https://youtu.be/SQdWU1Psru4) Car Wash episode (https://youtu.be/cO1j-TM1f0o) Making-of video (https://youtu.be/SCNdLNmO320)

・Broadcast start date: Terrestrial TV broadcast and YouTube