BIZ GARAGE, a business portal operated by Hakuhodo, which provides information on solutions and case studies for full-funnel marketing, is holding a free webinar titled 'CX Strategy to Survive the AI Agent Commerce Era'.
In the era of 'AI Agent Commerce', highlighted at NRF in January 2026, AI will act on behalf of consumers to search and compare products. For companies, creating 'brand trust' and 'emotional value' is becoming essential. However, many marketing departments face bottlenecks in data analysis and resource shortages. In this seminar, we will unveil strategies for utilizing 'autonomous AI' to free marketers from routine analytical tasks, alongside domestic case studies, featuring guest speakers such as Koji Fukada, CEO of Sprocket.
Event Overview - Title: CX Strategy to Survive the AI Agent Commerce Era: What is the use of 'Autonomous Analytics AI' to free marketers from tasks? - Host: Hakuhodo BIZ GARAGE - Date/Time: (1) May 28, 2026 (Thu) 15:00-16:00, (2) June 23, 2026 (Tue) 11:00-12:00 (Same content) - Format: Online event (live stream) - Fee: Free (Prior registration required)
Speakers - Koji Fukada, CEO, Sprocket Inc. - Akihiko Kaneko, Assistant Bureau Director, Marketing System Consulting Bureau, Hakuhodo Inc. / Executive Director, Hakuhodo Marketing Systems Inc.
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- Source: PR TIMES
- Category: Event