Grapestone's popular brand 'Sugar Butter Tree' has announced the launch of a new product, 'Sugar Butter Pie.' To celebrate the grand reopening of its Daimaru Tokyo store, pre-sales will begin on April 22, 2026. This new treat features a specialized pie crust made with whole wheat, rye, and wheat cereals, kneaded with fermented butter and caramelized for a crunchy texture. Inside, it contains a melting butter whip chocolate filling. Starting at 842 yen for 4 pieces, it is positioned as a new quintessential Tokyo souvenir. The brand's signature 'Sugar Butter Sand Tree' has already surpassed 1 billion units in total sales.

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  • Source: PR TIMES
  • Category: product_launch