[April Dream] Realizing a world where EC businesses worldwide, regardless of size or location, can deliver the product experience they envision to their customers

GO FORWARD Inc. (Location: Kobe City, Hyogo Prefecture; Representative Director: Kosuke Endo) announces its dream of realizing "a world where EC businesses worldwide, regardless of their company size or location, can deliver the product experience they envision to their customers."

**EC Businesses Still Have Many "Wouldn't It Be Nice" Needs**
Since its establishment, our company has engaged with many businesses through online shop support and web production. Through this, we have realized something: there are still many voices on the ground saying, "I really want to do this, but I don't have the means."

For example, stores that compromise on product photos because they don't have a proper shooting environment.
Stores that diligently create content but lack a clear path to connect it to purchases. In addition, stores that want to accelerate their business using AI but don't know where to start.
They have things they want to do, but the tools and mechanisms to achieve them are not within their reach.

Such challenges might be solvable for large companies with sufficient budget and personnel.
However, for small-scale businesses or stores operating in rural areas, these are often areas they cannot afford to address.

**Two Proprietary Products Born from On-Site Voices**
To respond to these on-site voices, we are developing and providing our own apps for EC.
Currently, we are expanding into the global market, starting with Shopify.

**Revlify** is an app that automatically performs angle correction, background removal, and shadow generation simply by uploading product photos. Even businesses without a photo studio can easily prepare well-arranged product images. A patent application is pending for this technology.

**Flowdy** is an app that automatically highlights keywords from text on product pages and suggests related products with a single click. By changing the suggested content according to customer behavior, it realizes a new purchasing experience where customers "encounter what they want while reading."

For general corporate websites other than EC, we have also started offering a corporate version that uses AI to explain specialized terms and naturally guide inquiries, and some companies have already adopted it.
For consultations regarding the corporate version, please contact us directly.

**Our Dream**
"Because the company is small," "because it's in a rural area," "because there's no budget."
We want to create a world where you don't have to give up on delivering the product experience you envision for such reasons.

Having observed the EC operations field for a long time, we understand the depth of this challenge.
And we also feel that the means of solution are definitely increasing with the evolution of technology.

What is needed are user-friendly tools created with an understanding of on-site challenges.
We will continue to give shape to the "wouldn't it be nice" ideas of EC businesses, aiming for a world where everyone, regardless of size or location, can deliver the best product experience to their customers.

Our philosophy is **"KEEP MOVING FORWARD."**
We will continue to move forward without stopping our efforts to realize this dream.

**About "April Dream"**
April Dream is a project advocated by PR TIMES, where companies and organizations announce their "dreams" rather than "lies" on April 1st. We, GO FORWARD Inc., are seriously committed to realizing this dream.