GEO's Popular Summer Cool Touch Roomwear Set Returns, Renewed for a More Comfortable, 'Less See-Through, Less Tight' Fit

GEO Store Corporation, a group company of GEO Holdings Corporation, will release a renewed version of its popular GEO-exclusive 'Cool Touch Roomwear Set' starting March 27, 2026. The item, which sold approximately 190,000 units last year, will be available at approximately 800 GEO shops nationwide. Responding to customer feedback, the company has updated the fabric thickness, sizing, and color variations for a more comfortable and easy-to-wear product.

GEO is actively developing original brand goods to help improve daily life, and this roomwear set is part of that initiative.

'Cool Touch Roomwear Set' from left: Black, Khaki Green. *Actual product color may vary from the photo.

【Product Features】 The 'Cool Touch Roomwear Set' is perfect for relaxing at home during the summer, thanks to the pleasant, cool feel of its touch-cool material (*1). The quick-drying polyester fabric wicks away sweat to prevent stickiness, keeping your skin feeling fresh and comfortable. It also dries quickly after washing, making it convenient for periods of increased indoor laundry. Despite its high-quality materials and design, the set is available at the remarkable price of ¥1,097 (tax included), making it an easy and affordable addition to your daily life. (*1) The cool-touch material is used for the T-shirt only.

・Less See-Through for Easy Wear In response to customer feedback that the fabric was 'thin and see-through,' this renewal features a thicker T-shirt material. This reduces sheerness while maintaining the cool-touch function, allowing it to be worn comfortably on its own.

・Half-Pants Now in 4 Sizes to Eliminate Tightness Previously, the half-pants were a single free size. They have now been tailored to match the top sizes (M, L, LL, 3L). This addresses comments from customers, particularly those in larger sizes, who found the bottoms 'too tight.' Now, both the top and bottom offer a more relaxed and comfortable fit.

・A More Chic Color Palette The color lineup has been updated. Last year's bright colors (pink, purple) have been replaced with more subdued 'Dark Gray' and 'Khaki Green.' The navy has also been adjusted to a deeper, calmer tone. While all half-pants were black last year, they now feature a two-tone design to match the tops: gray pants for the black and navy sets, and black pants for the gray and khaki sets.

GEO will continue to provide items customers need at affordable prices to support a 'rich and enjoyable daily life.'