Abura Soba Sohonten, operated by Garden Co., Ltd. (HQ: Shinjuku, Tokyo; CEO: Ken Kawashima), will begin sequential renewal openings starting May 27 (Wed) as hybrid stores integrated into Ichikakuya locations: Ichikakuya Akabane, Oji, and Kawagoe Crea Mall. To celebrate, a special price campaign will run for three days starting from each store's renewal date, offering 'Abura Soba' (Regular, Large, Extra Large) for 750 yen (682 yen excluding tax).

By operating in high-traffic, convenient locations near stations, the company aims to cater to diverse dining occasions including lunch, commuting, and late-night meals, expanding access to their signature Abura Soba.

Renewal Campaign Details

- Dates: Ichikakuya Akabane: May 27 (Wed) - May 29 (Fri) Ichikakuya Oji: May 29 (Fri) - May 31 (Sun) Ichikakuya Kawagoe Crea Mall: May 29 (Fri) - May 31 (Sun)

- Special Price: 750 yen (tax incl.) for Regular, Large, or Extra Large Abura Soba. - Participating Stores: Ichikakuya Akabane, Oji, and Kawagoe Crea Mall.

Popular Menu Items

- Abura Soba (Oil Noodles) Featuring 'tsurumochi' medium-thick noodles and a savory signature sauce. Healthier than ramen while remaining hearty. Prices from 890 yen (tax incl.).

- Korean Nori & Hot Spring Egg Abura Soba A new topping combination providing a mild, addictive taste. Prices from 1,010 yen (tax incl.).

New Toppings & Seasonings

In addition to existing options, new toppings include Spicy Sauce, Onsen Tamago (Hot Spring Egg), Fried Onion, Korean Nori, Menma, Parmesan Cheese, Mentaiko (Spicy Cod Roe), Negi (Green Onion), Komacha, and Negi-shio. New seasonings include Cajun spice, Curry powder, Fish powder, and Aosa Nori (sea lettuce).

Store Information

- Ichikakuya Akabane (Renewal: May 27, 2026) Location: 1-8-1 Akabane, Kita-ku, Tokyo

- Ichikakuya Oji (Renewal: May 29, 2026) Location: 1-9-1 Oji, Kita-ku, Tokyo

- Ichikakuya Kawagoe Crea Mall (Renewal: May 29, 2026) Location: 12-14 Wakita-machi, Kawagoe, Saitama

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン