Aburasoba Sohonten Brand Celebrates 15th Anniversary in Shinjuku with 3 Consecutive Hybrid Store Re-openings Over 3 Days!
Key facts
- Aburasoba Sohonten Brand Celebrates 15th Anniversary in Shinjuku with 3 Consecutive Hybrid Store Re-openings Over 3 Days!
- Garden Co., Ltd. will re-open three hybrid stores combining 'Aburasoba Sohonten' and 'Ichikakuya' in Shibuya, Hon-Atsugi, and Kawasaki. A 3-day limited campaign will offer Aburasoba for 680 yen, aiming for over 100 locations within a year.
- Source: PR Times
- Date: April 27, 2026
Direct answer
Garden Co., Ltd. will re-open three hybrid stores combining 'Aburasoba Sohonten' and 'Ichikakuya' in Shibuya, Hon-Atsugi, and Kawasaki. A 3-day limited campaign will offer Aburasoba for 680 yen, aiming for over 100 locations within a year.
- Citation
- Aburasoba Sohonten Brand Celebrates 15th Anniversary in Shinjuku with 3 Consecutive Hybrid Store Re-openings Over 3 Days! (April 27, 2026), PR Times
- Source
- PR Times
- Date
- April 27, 2026
Garden Co., Ltd. will re-open three hybrid stores combining 'Aburasoba Sohonten' and 'Ichikakuya' in Shibuya, Hon-Atsugi, and Kawasaki. A 3-day limited campaign will offer Aburasoba for 680 yen, aiming for over 100 locations within a year.
📋 Article Processing Timeline
- 📰 Published: April 27, 2026 at 19:00
- 🔍 Collected: April 27, 2026 at 10:31
- 🤖 AI Analyzed: April 28, 2026 at 08:20 (21h 49m after Collected)
The Aburasoba Sohonten brand will kick off this expansion on April 28 at Shibuya Center-gai, April 29 at Hon-Atsugi, and April 30 at Keikyu Kawasaki. The company aims to increase the number of locations to 30 by the end of the year and over 100 within a year.
### Renewal Campaign Details
- Ichikakuya Shibuya Center-gai: April 28 (Tue) – 30 (Thu)
- Ichikakuya Hon-Atsugi: April 29 (Wed) – May 1 (Fri)
- Ichikakuya Keikyu Kawasaki: April 30 (Thu) – May 2 (Sat)
- Special Price: Aburasoba (Regular, Large, Extra Large) for 680 yen (750 yen incl. tax)
### About Popular Products
- Aburasoba: Features smooth and chewy middle-thick noodles with a specially crafted dashi-rich sauce. Healthier than traditional ramen but very satisfying. Price from 810 yen (890 yen incl. tax).
- Korean Nori and Soft-boiled Egg Aburasoba: A new topping combination where the sweetness and saltiness of Korean seaweed meet a mild soft-boiled egg. Price from 919 yen (1,010 yen incl. tax).
### Customization and Seasonings
New toppings include Spicy Sauce, Soft-boiled Egg, Fried Onion, Korean Seaweed, Menma, Parmesan Cheese, Mentaiko, and more. New seasonings like Cajun, Curry Powder, Fish Powder, and Sea Lettuce are also added for more customization.
### Store Information
- Shibuya Center-gai: Re-opening April 28, 2026. 24 hours. 55 seats.
- Hon-Atsugi: Re-opening April 29, 2026. Sun-Thu 11:00-06:00, Fri-Sat 11:00-07:00. 52 seats.
- Keikyu Kawasaki: Re-opening April 30, 2026. Sun-Thu/Sat 10:00-03:00, Fri 10:00-04:00. 49 seats.
### About the Company
Garden Co., Ltd. operates food and real estate businesses with a mission to provide spaces that bring happiness and energy. The company has grown through M&A since its founding.
FAQ
What are the key facts in this article?
Garden Co., Ltd. will re-open three hybrid stores combining 'Aburasoba Sohonten' and 'Ichikakuya' in Shibuya, Hon-Atsugi, and Kawasaki. A 3-day limited campaign will offer Aburasoba for 680 yen, aiming for over 100 locations within a year.
What is the direct answer?
Garden Co., Ltd. will re-open three hybrid stores combining 'Aburasoba Sohonten' and 'Ichikakuya' in Shibuya, Hon-Atsugi, and Kawasaki. A 3-day limited campaign will offer Aburasoba for 680 yen, aiming for over 100 locations within a year.
What is the source and date?
PR Times: https://prtimes.jp/main/html/rd/p/000000267.000027681.html | April 27, 2026