Highly Anticipated Novel by Momiji Yamamura Released Today! 'The Secret of Gion: Blood Switch' to Be Celebrated with Talk and Signing Event in Kyoto on July 4

Futabasha Co., Ltd. (headquartered in Shinjuku-ku, Tokyo) has released 'The Secret of Gion: Blood Switch,' the debut novel by actress Momiji Yamamura, on June 17. To commemorate the release, a talk and signing event will be held in Kyoto—the setting of the novel—on July 4, 2026.

Additionally, a promotional campaign will gift a 'Shofuku Momitan Sticker' to customers who purchase the book at designated bookstores in Kyoto or Shiga Prefecture. This offer is limited in quantity and available on a first-come, first-served basis until supplies run out.

【About the Book】

The author, Momiji Yamamura, is the daughter of the late 'Queen of Mystery' detective novelist, Misa Yamamura. This novel marks her literary debut at the same age—65—when her mother retired from writing, making it a deeply symbolic work.

The story unfolds around fate and choices faced by individuals born into prestigious families. Decisions made to preserve tradition ripple into unforeseen consequences for the next generation. Set in Kyoto, this intense narrative weaves together the beauty and insularity of traditional arts with human desires and inner conflicts.

"Whose child is this?"

A destiny rewritten at birth. What should be protected—bloodline or something else? The truth is unbearably cruel. A gripping tale of love, hatred, and mystery that keeps readers turning the pages.

＜Event Details＞

【Date & Time】July 4, 2026 (Sat), 14:00–16:00

Part 1: 14:00–14:30　Talk Event

Part 2: 14:30–16:00　Signing Session

【Venue】Campus Plaza Kyoto

【Admission Fee】3,000 JPY (tax included, includes book and event ticket)

【How to Participate】Purchase the book plus event fee totaling 3,000 JPY (tax included) at designated bookstores in Kyoto or Shiga Prefecture to receive an 'Event Participation Ticket.' There will be no on-site sales at the venue, so please purchase in advance at a participating bookstore or online via the URL below.

※Limited capacity; registration closes once full.

【List of Participating Stores】https://www.books.gr.jp/index.php?e=66

＜Shofuku Momitan Sticker Campaign＞

【How to Obtain】Customers who purchase 'The Secret of Gion: Blood Switch' at participating bookstores in Kyoto or Shiga Prefecture will receive the 'Shofuku Momitan Sticker' upon request, while supplies last.

Please check the list of participating stores via the URL below.

【Store Details URL】https://www.books.gr.jp/index.php?e=66

※Release dates may vary by region.

※The campaign period includes the earliest arrival date at stores.

※Please refrain from directly contacting stores regarding pre-orders, stock availability, or promotional items before the release date.

＜Book Information＞

【Title】The Secret of Gion: Blood Switch

【Release Date】June 17, 2026

【Author】Momiji Yamamura

【Price】1,980 JPY (tax included)

【Format】B6 size

【Publisher】Futabasha

【Book Design】Suzuki Seiichi Design Studio

【Cover Art】Yuri Furusawa

【ISBN】9784575249002

https://www.futabasha.co.jp/book/97845752490020000000

【Author Profile】

Momiji Yamamura

Born in Kyoto Prefecture. Graduated from Waseda University, worked as a National Tax Specialist before becoming an actress. Known as the 'Queen of 2-Hour Suspense Dramas.' Makes her debut as a novelist at the same age her mother, author Misa Yamamura, retired from writing.