Share Clapping Co., Ltd. (Share Clapping / Head office: Naka-ku, Hiroshima City / President: Hiroto Masaki) held its first collaborative coupling event with the 'Koinowa Dating Support Center,' supported by Hiroshima Prefecture, on Saturday, July 4, 2026. The venue was 'Share Picture,' a photo studio operated by the company. With the concept of 'starting casually as friends,' the event aimed to create opportunities for new connections, featuring popular sweets from 'Marutart' on Niamiki-dori and drinks from 'Third Terrace.' As a result, six new couples (or friends) were formed, marking the beginning of new relationships.

◇ Creating Opportunities for Meaningful Connections: A Wedding Producer’s Vision

Background of the Service Launch

In recent years, Japan has seen a rise in 'without-wedding' marriages—where couples marry but skip the ceremony—alongside a growing number of young people adopting cautious views toward romance and marriage.

With increasing sentiments such as 'not seeking relationships,' 'valuing personal time alone,' and 'limited opportunities to meet people,' the formation of couples is also on a declining trend.

In this context, we believe that to recover the number of wedding ceremonies and revitalize the market, it is essential not only to target existing couples but also to focus on the earlier stages—'meeting people' and 'the beginning of relationships.'

At Share Clapping, we recognize that the process of people meeting and building relationships is itself a vital element that enriches life, just as the special moment of a wedding does.

This initiative was born from our team's desire to offer those who feel slightly distant from romance or marriage a gentle, low-pressure opportunity to take their first step.

We aim to gently support the creation of new connections and the formation of relationships, ultimately leading to various forms of happiness down the line.

Overview of 'Koinowa Cafe with Share Picture'

◇ Event Highlights and Results: Over 4x Application Rate and 6 New Couples Formed!

The event’s gentle concept—'Start casually as friends—no need to become a couple right away'—resonated with applicants, generating strong interest from the recruitment phase.

We received 51 male and 31 female applications (total 82), resulting in a high application rate that required a lottery to select participants.

On the day, 10 men and 9 women attended. At our cozy photo studio 'Share Picture,' guests enjoyed sweets from 'Marutart,' a favorite on Niamiki-dori, and drinks from 'Third Terrace,' fostering relaxed and lively conversations throughout.

Ultimately, six new couples (or friends) were formed, making this a successful event that gently encouraged new relationships. Share Clapping views the new connections formed at this event as a starting point, aiming to help them evolve into various forms of happiness. Given the strong response and positive feedback, we plan to continue this event not as a one-off, but as a regular, recurring program. Moving forward, we will continue to design gentle, meaningful connections rooted in the Hiroshima community.

Event Date Participation Fee

July 4 (Sat)                  Men: ¥3,000 Women: ¥3,000

Time Participation Age

13:50 – 16:00 (Registration from 13:30)     Men: 27–35 years Women: 27–35 years

Venue                     Eligibility

3-8 Mikawamachi, Naka-ku, Hiroshima City    Men: Single Women: Single

Venue                     Capacity

Share Picture                 Men: 10 Women: 10

Event Inquiries

Koinowa Dating Support Center

10-52 Motomachi, Naka-ku, Hiroshima City 730-8511

Child Future Support Division

Phone: 082-511-1216 Email: info@hirosapo.jp

Koinowa Official Website

About Koinowa

'Koinowa' is the nickname for the 'Koinowa Dating Support Center,' an initiative supported by Hiroshima Prefecture to encourage youth dating and marriage. It provides information on dating and marriage, supports the planning and execution of events like 'Koinowa Cafe,' and nurtures local volunteer 'Koinowa Volunteers' who act as community matchmakers.

About Share Clapping Co., Ltd.

Share Clapping Co., Ltd. (Share Clapping) is a wedding production company with 30 years of experience creating weddings in Hiroshima. It operates 'Luminesce Moto-Ujina,' which has ranked No. 1 overall for four consecutive years on 'Minna no Wedding,' Japan’s largest wedding review site, and 'The South Harbor Resort' (located in Minami-ku, Moto-Ujina), whose staff have ranked No. 1 for three consecutive years. The company also has a wedding planner who has been selected among the Best 50 for nine consecutive years in the 'Good Wedding Award' planning contest hosted by Recruit Bridal Research Institute—the only planner in Hiroshima Prefecture to achieve this. To date, Share Clapping has supported approximately 4,000 couples, producing weddings that truly reflect each couple’s personality. We believe there are no rules for creating the best day of your life. With free-thinking ideas on location and content, our mission is to co-create the true value of weddings.

About Fujita Kanko Co., Ltd.

Fujita Kanko Co., Ltd. pioneered Japan’s tourism industry, opening 'Hakone Yugashien' in 1948 and 'Tsubakisanjo' (now Hotel Tsubakisanjo Tokyo) in 1952, before officially establishing the company in 1955. By maximizing the use of all corporate assets—including human resources and cultural properties—the company aims to provide more guests with relaxing spaces and warm hospitality. Through unique content and business development, it delivers new value that supports customers at various stages of their life cycles and lifestyles, striving to realize a rich and fulfilling society.

Official Website: https://www.fujita-kanko.co.jp/

Brand Movie Now Available!: https://www.fujita-kanko.co.jp/sub/fkmovie

Representative Facility Brands Operated by Fujita Kanko Co., Ltd.

For full details on all locations, visit: https://www.fujita-kanko.co.jp/sub/facility/

WHG Business: 34 locations centered on Washington Hotels and Hotel Gracery

・Washington Hotel: 19 locations (https://washington-hotels.jp/)

・Hotel Gracery: 10 locations (https://gracery.com/)

・Hotel Tabinos: 3 locations (https://h

FACT BOX

  • Source: PR TIMES
  • Category: Event