Savings Never Stop: FamilyMart's 45th Anniversary Grand Thank-You Festival! Buy Cold or Hot Noodles and Get a Free Drink Coupon for Ayataka Mugicha, Iyemon, Green Dacara, or Sokenbicha!

FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Koji Kotani) will celebrate its 45th anniversary in September 2026. Building on five key initiatives it has consistently pursued, the company continues its activities under the slogan 'Ichiban Challenge' (The No.1 Challenge). As part of its efforts to achieve 'a little extra value for customers,' FamilyMart will launch a campaign from Tuesday, July 14, 2026, to Monday, July 27, 2026, at approximately 16,400 FamilyMart stores nationwide. Customers who purchase cold or hot noodles will receive a free drink voucher redeemable for one bottle of Sokenbicha, Ayataka Mugicha, Iyemon, or Green Dacara Yasashii Mugicha.

Two Weeks of Guaranteed Free Drink Vouchers with Noodle Purchases!

Amid rising prices and increasing consumer focus on cost-saving, FamilyMart continues to pursue 'a little extra value' through its 'Savings Never Stop: 45th Anniversary Grand Thank-You Festival' campaign, allowing customers to enjoy shopping with great deals.

This time, amid ongoing price hikes, the company aims to transform everyday shopping into an exciting experience. By purchasing any cold or hot noodle product (soba, udon, ramen), customers will receive a free drink voucher—guaranteed. The redeemable drinks include Coca-Cola's refreshing Sokenbicha and Ayataka Mugicha, perfect for summer, and Suntory's Iyemon and Green Dacara Yasashii Mugicha. Just buy one noodle dish and get a drink for free! Take this opportunity to enjoy great value shopping at FamilyMart.

[Promotion Period] Tuesday, July 14, 2026 – Monday, July 27, 2026

[Redemption Period] Tuesday, July 14, 2026, 7:00 AM – Monday, August 3, 2026

[Eligible Products]

Products that qualify for a voucher (when purchased):

All cold and hot noodles (soba, udon, ramen)

*Excluded items: pasta, yakisoba, fresh noodles, packaged noodles, cup noodles, frozen noodles, noodle salads, gratins, okonomiyaki

Redeemable products (free items):

Coca-Cola Sokenbicha 600ml

Coca-Cola Ayataka Mugicha 650ml

Suntory Iyemon 600ml (*Hot version not eligible)

Suntory Green Dacara Yasashii Mugicha 680ml

*Cannot be combined with other sales, discount coupons, exchange vouchers, or punch cards.

*Some products may not be available at certain locations or stores.

[Examples of Eligible Products]

[Product Name] 6-Ingredient Cold Chinese Noodles

[Price] ¥536 (¥578 including tax)

[Launch Date] Currently on sale

[Sales Area] Nationwide (excluding Miyazaki, Kagoshima, and Okinawa Prefectures)

[Description] A summer favorite, Cold Chinese Noodles, has been refreshed with a lighter, more refreshing broth to suit the hot season. Topped with tender char siu pork, cucumber, tamagoyaki, beni shoga, and more for vibrant color and flavor.

[Product Name] Sapporo Junren Supervised Cold Miso Mixed Soba

[Price] ¥599 (¥646 including tax)

[Launch Date] Currently on sale

[Sales Area] Nationwide

[Description] Supervised by Sapporo Junren, this cold miso mixed soba features a rich, deeply flavorful miso tare. Topped with minced pork, boiled egg, shredded leek, and fried onion.

[Product Name] Banpuku Supervised Tori Goma Cold Chinese Noodles (Sesame Sauce)

[Price] ¥554 (¥598 including tax)

[Launch Date] Currently on sale

[Sales Area] Nationwide

[Description] A Banpuku-supervised product. Features Chinese noodles with a distinct wheat flavor and smooth texture, paired with a rich sesame-flavored sauce. Topped with chicken char siu, cucumber, wakame, and white sesame seeds.

[Product Name] Ganja Supervised Cold Seafood Tonkotsu Mixed Soba

[Price] ¥599 (¥646 including tax)

[Launch Date] Currently on sale

[Sales Area] Nationwide

[Description] A Ganja-supervised product. A cold mixed soba with a special sauce combining pork bone and seafood umami, perfectly coating the firm noodles. Topped with char siu, boiled egg, menma, and more.

*Image is for illustrative purposes only.

*Prices include tax at 8% as these are subject to Japan's reduced tax rate.

*Some stores may not carry certain items.

*Product specifications may vary in Miyazaki, Kagoshima, and Okinawa Prefectures.

FamilyMart aims to be an indispensable presence beyond convenience, staying close to local communities and building family-like connections with each customer under the slogan 'You, Convenience, FamilyMart.'

<Reference Information>

The Meaning Behind 'Ichiban Challenge'

FamilyMart will celebrate its 45th anniversary in September 2026.

To remain the top choice for customers beyond the traditional convenience store model, the company has adopted the new slogan 'Creating Your No.1s: The Ichiban Challenge.'

Under this slogan, FamilyMart will undertake its biggest challenge in history across eight areas: 'Delicious,' 'A Little Extra Value,' 'Exciting and Fun,' 'Discover Something Wonderful,' 'Innovative and Cutting-Edge,' 'Eco-Friendly,' 'A Place You Want to Work,' and 'Loved by the Community.'

45th Anniversary Special Website: https://www.family.co.jp/campaign/spot/2026_45th.html