FamilyMart Launches Second Round of 'Takarazuka Revue Private Performance' Invitation Campaign via FamiPay on June 9

Key facts

  • FamilyMart Launches Second Round of 'Takarazuka Revue Private Performance' Invitation Campaign via FamiPay on June 9
  • To celebrate its 45th anniversary, FamilyMart has started the second round of its Takarazuka Revue private performance invitation campaign, accessible by showing the FamiPay app. Guide videos featuring former Takarazuka stars Michiru Irodori and Sakiho Sobu have also been released.
  • Source: PR Times
  • Date: June 9, 2026

Direct answer

To celebrate its 45th anniversary, FamilyMart has started the second round of its Takarazuka Revue private performance invitation campaign, accessible by showing the FamiPay app. Guide videos featuring former Takarazuka stars Michiru Irodori and Sakiho Sobu have also been released.

Citation
FamilyMart Launches Second Round of 'Takarazuka Revue Private Performance' Invitation Campaign via FamiPay on June 9 (June 9, 2026), PR Times
Source
PR Times
Date
June 9, 2026
To celebrate its 45th anniversary, FamilyMart has started the second round of its Takarazuka Revue private performance invitation campaign, accessible by showing the FamiPay app. Guide videos featuring former Takarazuka stars Michiru Irodori and Sakiho Sobu have also been released.
キャンペーンNQ 82/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: June 9, 2026 at 19:00
  • 🔍 Collected: June 9, 2026 at 10:21
  • 🤖 AI Analyzed: June 9, 2026 at 10:26 (5 min after Collected)
FamilyMart Co., Ltd. will celebrate its 45th anniversary in September 2026. As part of its commitment to deliver the most exciting experiences to customers under the slogan 'Ichiban Challenge' (Challenge Number One), the company is running a campaign where customers can win tickets to a private performance of the Takarazuka Revue Star Troupe by collecting stamps in the FamiPay app while paying for mail-order purchases, taxes, or utility bills at FamilyMart stores.

Following the first round, in response to requests for more detailed information on how to collect stamps, FamilyMart released a special guide video on June 9, 2026 (Tuesday), featuring former Takarazuka Revue stars Michiru Irodori and Sakiho Sobu, to coincide with the launch of the second round of the campaign.

The video features the '99th Class' duo experiencing the in-store payment process. It is a 198-second special edit that highlights the key steps to earning stamps through their lively interaction.

The campaign application period runs from June 9 (Tuesday) to July 31 (Friday), 2026. Stamps remaining from the first round can also be carried over to the second round.

FAQ

When is the second phase of the FamilyMart campaign?

From June 9, 2026 (Tuesday) to July 31, 2026 (Friday). Note that the stamp issuance period ends on July 27, 2026 (Monday).

What payments are eligible for the campaign?

Payments made using the FamilyMart app 'FamiPay' at FamilyMart stores, including online shopping, utility bills, and taxes.

Can stamps left over from the first phase be used in the second phase?

Yes, stamps not used in the first phase (April 21, 2026 to June 8, 2026) will carry over to the second phase.

Who appears in the campaign entry guide video?

Michiru Saya and Saki Aikaze, former members of the Takarazuka Revue.

What are the prizes for the campaign?

A total of 2,315 winners will receive prizes such as tickets to a Takarazuka Revue exclusive performance.

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