FamilyMart Launches First 'Cotton-Linen Series' Under 'Convenience Wear' Brand Nationwide

FamilyMart Co., Ltd. (President: Takeo Kotani), aiming for its 45th anniversary in September 2026, will release new products under the 'Cotton-Linen Series' of its original apparel brand, 'Convenience Wear', sequentially at FamilyMart stores nationwide starting June 5, 2026.

'Convenience Wear' is developed in collaboration with fashion designer Hiromichi Ochiai, based on the concept of 'Good materials, good technology, and good design.'

[Features of the Cotton-Linen Series]
This high-quality relax-wear series, designed for use from early summer to autumn, includes three types: shirts, easy pants, and shirt coats. The shirts and shirt coats feature premium-feel walnut buttons. The shirts and pants can be worn as a setup, and even as a full set, they are priced at an affordable rate of under 6,000 yen (including tax).

[New Product Details (Highlights)]
- Cotton-Linen Open Collar Shirt: 2,719 yen (2,990 yen incl. tax) / Colors: Black, Stripe
- Cotton-Linen Easy Pants: 2,719 yen (2,990 yen incl. tax) / Colors: Black, Stripe
- Cotton-Linen Shirt Coat: 3,628 yen (3,990 yen incl. tax) / Colors: Black, Stripe
- Bra Wear: 2,082 yen (2,290 yen incl. tax) / Colors: Cenote Blue, Pink Tacos

Each item will be rolled out sequentially at FamilyMart stores nationwide (certain patterns like Stripe are available only in select regions).