FamilyMart Expands 'Furusato Nozei' to 6,000 Items: Introducing Home Delivery Alongside Instant Digital Coupons
Starting May 28, 2026, FamilyMart will expand its 'Furusato Nozei' (hometown tax) service to 6,000 items, adding home delivery options to its existing digital coupon system. This dual-method approach aims to increase convenience and promote daily use of the service, supported by a 5.0% annual return campaign for new members.
📋 Article Processing Timeline
- 📰 Published: May 27, 2026 at 13:00
- 🔍 Collected: May 31, 2026 at 23:13 (106h 13m after Published)
- 🤖 AI Analyzed: June 2, 2026 at 01:09 (25h 56m after Collected)
FamilyMart Co., Ltd. will celebrate its 45th anniversary in September 2026. As part of its commitment to being the most innovative and cutting-edge retailer, the company is expanding its 'Furusato Nozei' service. In addition to the existing digital coupons redeemable at FamilyMart stores nationwide, the company is adding home delivery options for gifts. The number of items on the portal site will increase to approximately 6,000, effective May 28, 2026. Launched in March 2025, the service allows users to receive digital coupons via the 'FamiPay' app immediately after donating. Responding to customer demand for daily necessities like meat, rice, and vegetables, the company is introducing home delivery. This allows users to choose between instant in-store redemption and home delivery. Furthermore, a campaign will be held for new members, offering a 5.0% annual return on the average FamiPay balance during the campaign period.
FAQ
What is Furusato Nozei?
It is a Japanese tax donation system where individuals can donate to municipalities outside their residence to receive tax deductions and local gifts.