FamilyMart Hits 1.44 Million Kimbap Sales in One Month, Launches New Tuna Kimchi Flavor

Key facts

  • FamilyMart Hits 1.44 Million Kimbap Sales in One Month, Launches New Tuna Kimchi Flavor
  • 日本全家將於5月12日推出「韓式飯捲 鮪魚泡菜」,因應先前系列首月銷量突破144萬份熱潮,主打健康、進食效率與視覺美感,深獲女性客群支持。
  • Source: PR Times
  • Date: May 12, 2026

Direct answer

日本全家將於5月12日推出「韓式飯捲 鮪魚泡菜」,因應先前系列首月銷量突破144萬份熱潮,主打健康、進食效率與視覺美感,深獲女性客群支持。

Citation
FamilyMart Hits 1.44 Million Kimbap Sales in One Month, Launches New Tuna Kimchi Flavor (May 12, 2026), PR Times
Source
PR Times
Date
May 12, 2026
日本全家將於5月12日推出「韓式飯捲 鮪魚泡菜」,因應先前系列首月銷量突破144萬份熱潮,主打健康、進食效率與視覺美感,深獲女性客群支持。
新製品NQ 85/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 12, 2026 at 20:00
  • 🔍 Collected: May 12, 2026 at 11:31
  • 🤖 AI Analyzed: May 16, 2026 at 01:52 (86h 20m after Collected)
FamilyMart will release 'Kimbap Tuna Kimchi' nationwide (excluding Hokkaido) on May 12, 2026, for 398 yen. This launch follows the massive success of its Kimbap series, which sold over 1.44 million units within its first month. The series is particularly popular among women for its 'Time Performance,' health benefits, and colorful cross-sections. This new flavor combines spicy kimchi with savory tuna, aligning with the company's 45th-anniversary 'Ichiban Challenge' campaign to provide high-quality food options.

FAQ

On what date did FamilyMart schedule the nationwide release of the new Kimbap Tuna Kimchi product?

FamilyMart scheduled the nationwide release of the Kimbap Tuna Kimchi product on May 12, 2026.

How many total units of the Kimbap series did FamilyMart sell during its first month of release?

FamilyMart successfully sold over 1.44 million units of the popular Kimbap series within the first month.

What is the retail price of the new Kimbap Tuna Kimchi product launched by FamilyMart?

The retail price of the newly launched Kimbap Tuna Kimchi flavor is set at 398 yen.

Which specific region is excluded from the nationwide release of FamilyMart's Kimbap Tuna Kimchi flavor?

The northern region of Hokkaido is excluded from the nationwide distribution of the Kimbap Tuna Kimchi.

Under which anniversary campaign is FamilyMart releasing the new Kimbap Tuna Kimchi food option?

FamilyMart is launching this flavor under the company's 45th-anniversary campaign named the Ichiban Challenge.