How to Win in the Women's Market: Methods to Boost Purchase Intent (June 12th Event)

Eyez Inc. (Headquarters: Shibuya-ku, Tokyo; President: Noriyuki Fukushima; TSE Growth: 5242), which operates the No. 1 advertising industry platform 'Media Radar,' will host experts in marketing to women at the '22nd Media Radar WEEK 2026 Summer' seminar on Friday, June 12th. Registration is free. In recent years, marketing to women has become increasingly diverse, making it difficult to achieve results with traditional advertising methods alone. Many may feel challenged by a lack of empathy or failure to convert to purchases. This seminar will explain concrete methods to move women's hearts and lead to conversions, such as how to increase purchase intent using word-of-mouth, women's restroom signage strategies, and gaining trust through expert supervision and authority. Participation is free for the first 200 registrants.