Eternal Hospitality Japan Co., Ltd. (Headquarters: Chuo-ku, Osaka; President: Shigenori Aoki) announced that its yakitori restaurant chain, 'Torikizoku,' will reintroduce 'ZIMA' for one month starting June 1, 2026, exclusively after 9:00 PM. The company will also hold commemorative campaigns including an SNS contest and an app quest campaign.

Reintroduction of 'ZIMA' (Limited to After 9 PM)

ZIMA will be available for one month starting June 1, 2026, exclusively after 9:00 PM.

Born in the U.S. in 1993, ZIMA debuted in Japan in 1997. Torikizoku offered the drink for about 11 years starting in October 2009. Although shipments were discontinued at the end of 2021, high demand led to its re-entry into the Japanese market in March 2023 via Hakutsuru Sake Brewing Co., Ltd.

<About ZIMA> ZIMA is an American-born, clear cocktail brand. Known globally since the 1990s, it is characterized by its refreshing, crisp taste. Alcohol content: 4% Availability period: June 1, 2026 – June 30, 2026 (Orders accepted after 9 PM). *Availability may end early due to sales conditions or stock shortages. Participating stores: All stores (excluding some newly opened branches during the period). Price: 390 yen (including tax).

Commemorative Campaigns

<X (Twitter) Posting Campaign to Win an Original T-shirt> Entry period: June 1, 2026 – June 30, 2026 How to enter: 1. Order ZIMA to receive an original coaster. 2. Take a photo showing both the ZIMA bottle and the answer to the prompt written on the coaster. 3. Post the photo on X with the hashtag '#トリキでZIMA' (#ZIMAatToriki). Prize: Original T-shirt (50 winners selected via lottery).

<Official App Quest Campaign to Win an Original Keychain> Entry period: June 1, 2026 – June 7, 2026 How to enter: 1. Enter the specified quest in the Torikizoku official app. 2. Order one ZIMA to complete the quest. Prize: Original keychain (50 winners selected via lottery).

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Products / services: ZIMA