NTT Docomo's "Technology/Human Collaborative Career Support Model" Initiative Wins Grand Prize in Career Transformation Category at "Career Ownership Management Award 2026"

NTT Docomo, Inc. (hereinafter "Docomo") has received the Grand Prize in the Career Transformation category (Large Enterprise Division) at the "Career Ownership Management Award 2026" (hereinafter "this Award"). This award recognizes the "Technology/Human Collaborative Career Support Model" initiative (hereinafter "this initiative") for its efforts to promote company-wide reforms that leverage technology and human support to enable each employee to envision a career that expands their potential, rather than merely extending their past, in light of business expansion and changes in the competitive environment. This marks the second consecutive year of receiving the Grand Prize, following last year's award in the HR Transformation category.

This Award aims to introduce excellent practices that maximize human capital to society by recognizing companies that promote "creating new relationships between individuals and companies" by implementing three perspectives of career ownership management (visualizing, increasing, and connecting career-owning talent with management and business) to achieve sustainable growth for individuals and organizations.

Docomo is promoting a transformation to a "company-wide career support platform" that combines technology and human support to enable employees to expand their potential in response to business expansion and environmental changes. The HR department has shifted from being merely a training provider to a "mechanism provider," building a system that allows employees to autonomously cycle through career growth stages: "knowing, setting goals, refining oneself/taking on challenges, and reflecting," rather than providing uniform training. Through its independently developed HR AI recommendation platform "Job-Voyage" and dashboard "Career Growth Hub," Docomo provides objective skill inventory and recommendations for growth opportunities. Simultaneously, it deploys a career support model that collaborates "AI" and "humans" through "Career Support Membership," which offers consultation support for deep concerns by certified career consultants, and "Flat 1on1" dialogues with superiors for motivation.

1. Award Details Award Name: Career Ownership Management Award 2026, Career Transformation Category (Large Enterprise Division), Grand Prize Award Theme: Building a "Technology/Human Collaborative Career Support Model"

2. Key Points of the Award The key points recognized in this award are as follows: ① HR changed its role from a unilateral training provider to a "platform provider," designing a structure that allows employees to autonomously cycle through "knowing, setting goals, refining oneself/taking on challenges, and reflecting." ② Visualization of self-understanding, AI-powered career inventory and recommendations for growth opportunities, deep consultation support by career support members, and cross-organizational dialogue opportunities through 1on1s are connected, making reskilling and cross-organizational challenges everyday options. ③ By clearly defining the division of roles, where AI handles objective inventory and opportunity presentation, and humans provide motivation and accompaniment for deep concerns, career transformation functions as a mechanism for all employees to concretize their next steps, not just for a highly motivated segment.

3. Overview of Various Initiatives ① Career Growth Hub ・A dashboard that visualizes individual employee qualification information and skill data. ・Visualizes the difference between individual employees and the average for all employees/same grade, connecting it to motivation for career advancement by understanding one's position. ② Job-Voyage (Career Development Support) ・Supports career inventory and setting next actions to achieve desired future visions through dialogue with an AI agent. ・The AI agent understands employee attributes/preferences and recommends optimized growth opportunities for each individual. ③ Career Support Membership ・Recruits internal candidates for Career Support Membership and trains them as career consultants. ・The trained consultants are responsible for employee career support initiatives, simultaneously achieving "employee career support" and "in-house career consultant training." ④ Flat 1on1 ・Provides a mechanism for employees to casually (flat = equally, flat = easily) consult with each other on career and daily work concerns, regardless of company, region, position, or generation. ・Through interviews with a wide range of spontaneously registered employees, from organizational leaders to young staff, it is possible to gain new insights and conduct self-assessment.

Docomo is committed to advancing human resource management by upholding three pillars for realizing human capital management: "linking management and business strategies with human resource strategies," "supporting the challenges and growth of each employee," and "fostering a culture that leverages individual strengths."

Docomo will continue to ensure that the sustainable growth of its employees contributes to the value provided to customers.