Docomo Anime Store x Keina Suda 3rd Collaboration: New 2026 TV Commercial 'Anime to Susume.' to be Released March 28!

"d Anime Store" (https://animestore.docomo.ne.jp), which offers unlimited viewing (※2) of over 7,200 anime works (※1), one of the largest selections in Japan, will release its new 2026 TV commercial, "Anime to Susume.," on March 28, 2026 (Sat) at 09:00. The commercial will be available on YouTube and the special CM website, with television broadcasting beginning on April 1 (Wed).

This commercial marks the third collaboration with singer-songwriter Keina Suda. It features his latest song, "Nina," written specifically for the CM, which explores the internal conflict of confronting one's own heart.

※1: Internal research. Based on a count conducted on December 15, 2025, of anime, 2.5D stage plays, and voice actor/music content available on domestic flat-rate video streaming services. TV series are counted by season.
※2: As of December 15, 2025. Some individual charges may apply.

■ CM Special Website: https://animestore.docomo.ne.jp/animestore/CF/lp046

■ d Anime Store x Keina Suda 3rd Collaboration!

A vertical movie that feels like peeking into their camera rolls, expressing the trio's love for anime and their natural, unadorned selves.

The first TV commercial released in 2024 featured the song "April," written by Keina Suda for the CM. The second installment, released last year, featured "Mirage," which captured the fluctuations and incompleteness of youth, receiving a great response.

For this third installment, we are again featuring a new song written by Suda titled "Nina." As with the previous two, the entire piece is original animation, with character voices provided by Azumi Waki, Machico, and Ruriko Aoki.

With the theme of "an experience like quietly peeking into the real camera rolls" of three high school girls who love anime, the vertical movie style—as if they were filming each other on their phones—depicts their love for anime and their natural, everyday selves. Through the candid moments captured only between friends, the CM allows viewers to feel closer to their daily lives and their passion for anime.

■ Latest song "Nina" written by Keina Suda

The first CM, "Anime to Susume!" (2024), depicted the vibrant energy of three high school girls pursuing what they want to do alongside anime. The second CM, "Anime to Susume." (2025), showed them facing their own interests, navigating daily doubts and worries, while enjoying an irreplaceable life where anime is a natural part of their "favorite things." This third installment continues that journey.