[DMM EV ON] Turn EV Charging Waiting Time into a 'Valuable Experience'! 'Facility Coupon' Feature Appears to Support Store Customer Attraction and Increased Spending

G.K. DMM.com (Headquarters: Minato-ku, Tokyo; Innovation Company CEO: Yu Ogata; hereinafter 'DMM') will release the 'Facility Coupon' feature in May 2026, allowing facilities equipped with EV chargers for its EV charging service 'DMM EV ON' to issue and provide unique coupons via the app. This feature will support increased customer attraction and spending by transforming the 'waiting time' for charging into a 'motivation' to enjoy shopping and dining within the facility.

Background of Introduction

As the shift to EVs progresses, many facilities are installing chargers, but stores have faced the challenge of 'how to connect users during charging to service utilization and sales.' EV users, on the other hand, prioritize 'how to effectively utilize the 30 minutes to several hours during charging,' and there is a very high demand to transform that time from merely 'waiting for charging' into 'meaningful time enjoying shopping and dining at the facility.'

In response, DMM EV ON will introduce the 'Facility Coupon' feature in May 2026, which will more closely connect facilities that serve as charging spots with users. By delivering unique benefits provided by facilities via the app, it will support increased customer attraction and spending, while updating users' waiting time into a 'valuable and enjoyable experience,' proposing a new lifestyle triggered by EV charging.

Overview of 'Facility Coupon' Feature

This feature allows facilities equipped with DMM EV ON chargers to issue and provide their unique coupons to users who charge using the DMM EV ON app. Coupons will be issued when charging starts and become unusable when charging ends, meaning they can only be used during charging.

*This feature is scheduled to start service in May 2026, and facilities equipped with DMM EV ON chargers will be able to use it sequentially.

<Benefits for Facility Owners (Businesses)>

Powerful customer attraction and sales promotion tool: By designing incentives such as 'get a discount coupon usable at the facility when you charge,' it creates motivation for EV users to visit.

Promotes impulse purchases and utilization: Distributing coupons usable at cafes or shops within the facility during charging waiting time contributes to increasing per-customer spending within the facility.

Simple operation for introduction: Coupons are automatically displayed on the app screen after charging starts, eliminating the need for complex in-store operations or dedicated terminal installation. Businesses can start initiatives for EV users immediately by simply registering information from the management screen.

<Benefits for EV Users>

'Valuable benefits' immediately usable on the spot: Users can instantly receive discounts and service benefits at facilities they usually use or at charging spots during their travels.

Waiting time becomes 'enjoyable time': Services like 'drink service at a cafe' or 'discounts at in-facility shops' transform the time spent just waiting for charging to end into a meaningful time enjoying the facility.

Seamless experience completed within the app: From receiving to using coupons, everything can be easily done within the DMM EV ON app.

Future Outlook

DMM EV ON will continue to improve its services to provide a more stress-free charging experience by utilizing user feedback and usage data. We will also contribute to maximizing store revenue for facility owners through EV chargers. By combining the construction of EV charging infrastructure with business support for introduced facilities, we aim to contribute to the realization of a sustainable mobility society.

About 'DMM EV ON'

DMM EV ON is an EV charging service available at commercial facilities, accommodations, public facilities, etc., nationwide. It offers various plans tailored to the needs of businesses, including the '0 yen plan,' which provides free initial costs (equipment and construction fees) and service usage fees for the introduction of normal and rapid chargers. It is expected to increase customer visit frequency and continued use by creating new reasons for customers to visit, reach potential customer segments who visit for charging purposes, and fulfill the role of regional infrastructure, thereby also providing regional business support through EV charging services.

・Service site: https://ev-charge.dmm.com/

Please refer to the service site for details on each plan.

Businesses considering introducing EV chargers can also inquire via the service site.

・About the official app

From the official app, users can search for EV charging spots, charge, and make payments. DMM members can link their membership information by logging in, eliminating the need for user registration or credit card registration, and allowing immediate use of the app. Keywords: