A Savon Experience Beyond Savon! A New Series of Deodorizing Air Fresheners Combining a Clean, Luxurious Soap-Like Design with Savon Scents is Now Available!
Dia Chemical has launched the 'Airs the Savon' series of automotive deodorizing air fresheners, featuring modern nuance colors and three types of soap-like scents, available starting mid-March 2026.
📋 Article Processing Timeline
- 📰 Published: April 22, 2026 at 18:30
- 🔍 Collected: April 23, 2026 at 00:02 (5h 32m after Published)
- 🤖 AI Analyzed: April 23, 2026 at 07:33 (7h 31m after Collected)
Airs the Savon Series
Dia Chemical Co., Ltd. (Representative Director: Takefumi Watanabe) launched the 'Airs the Savon' series of automotive deodorizing air fresheners in March 2026, based on the concept of 'a savon experience beyond savon.'
To visually express the 'savon scent' that evokes a sense of cleanliness and calmness, low-saturation nuance colors that give a soothing impression have been adopted. It naturally blends into the space, creating an elegant and comfortable atmosphere. The soft colors produce a sense of 'security,' 'cleanliness,' and 'warmth,' further enhancing the charm of the savon.
3 Types of Formats
Airs the Savon Gel
Airs the Savon Clip
Airs the Savon Paper
Savon Taste Scents
Savon Blanc
A soft savon musk scent like freshly washed towels.
Savon Bloom
A fresh and clean floral musk scent.
Savon Noble
An elegant and luxurious floral savon scent.
Product Information
Airs the Savon Gel
Product Name: Airs the Savon Gel
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥880)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 145g
Airs the Savon Clip
Product Name: Airs the Savon Clip
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥980)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 1.5g x 2
Airs the Savon Paper
Product Name: Airs the Savon Paper
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥780)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 7g x 3
[About Dia Chemical Co., Ltd.]
Dia Chemical Co., Ltd. is a long-established manufacturer founded in 1962, focusing primarily on automotive air fresheners. We offer a variety of products, including the long-selling item 'Grace Mate Poppy,' known for the catchphrase 'Poppy for your car.' Utilizing the technology we have cultivated over many years, we deliver products that make car interiors a more comfortable and pleasant space.
Rakuten Market
Purchase on Rakuten Market
Dia Chemical Co., Ltd. (Representative Director: Takefumi Watanabe) launched the 'Airs the Savon' series of automotive deodorizing air fresheners in March 2026, based on the concept of 'a savon experience beyond savon.'
To visually express the 'savon scent' that evokes a sense of cleanliness and calmness, low-saturation nuance colors that give a soothing impression have been adopted. It naturally blends into the space, creating an elegant and comfortable atmosphere. The soft colors produce a sense of 'security,' 'cleanliness,' and 'warmth,' further enhancing the charm of the savon.
3 Types of Formats
Airs the Savon Gel
Airs the Savon Clip
Airs the Savon Paper
Savon Taste Scents
Savon Blanc
A soft savon musk scent like freshly washed towels.
Savon Bloom
A fresh and clean floral musk scent.
Savon Noble
An elegant and luxurious floral savon scent.
Product Information
Airs the Savon Gel
Product Name: Airs the Savon Gel
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥880)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 145g
Airs the Savon Clip
Product Name: Airs the Savon Clip
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥980)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 1.5g x 2
Airs the Savon Paper
Product Name: Airs the Savon Paper
Scent: Savon Blanc / Savon Bloom / Savon Noble
Price: Open (Estimated Price: around ¥780)
Release Date: Mid-March 2026
Sales Route: Car accessory stores, official online shops, etc.
Volume: Stationary Gel Type / 7g x 3
[About Dia Chemical Co., Ltd.]
Dia Chemical Co., Ltd. is a long-established manufacturer founded in 1962, focusing primarily on automotive air fresheners. We offer a variety of products, including the long-selling item 'Grace Mate Poppy,' known for the catchphrase 'Poppy for your car.' Utilizing the technology we have cultivated over many years, we deliver products that make car interiors a more comfortable and pleasant space.
Rakuten Market
Purchase on Rakuten Market