DC LLC Participates in Fukui Arena Project to Build Sustainable Operations System. Bringing Together Expert Knowledge for Comprehensive Support of a 'Core for Community Development'

DC LLC (Headquarters: Shinagawa-ku, Tokyo; Representative: Tomonori Miyauchi; hereinafter "DC Group"), which upholds the corporate philosophy of "Continuously launching new businesses," has decided to invest in and participate in F Primal Inc. (Representative Director: Tomohiro Tanabe; Headquarters: Fukui City, Fukui Prefecture). Through this participation, the DC Group will inject its expertise in strategy formulation, marketing, and operation execution into "Fukui Arena," which F Primal Inc. is responsible for operating, in collaboration with Azusa Sekkei Co., Ltd. and Sol Levante Sports Co., Ltd., aiming to build a sustainable operational system for Fukui Arena.

Background and Purpose of Participation

Fukui Arena is a multi-purpose arena currently under development in Higashi Park, Fukui City. It is the culmination of the major trend of the Hokuriku Shinkansen extension and a crucial project that will become a "core for community development" shaping Fukui's future. To date, the DC Group has undertaken diverse projects in regional revitalization and sports business, such as the public-private co-creation regional revitalization "WALT Project" in Tsuno Town, Miyazaki Prefecture, and the "Club 30th Anniversary Project" for Mito HollyHock. Recognizing this project as a significant challenge for Fukui's future, the DC Group decided to invest in and participate in F Primal to responsibly commit to that future.

DC Group's Strengths and Solutions

The DC Group will form its greatest strength, a "unique task force bringing together diverse expertise," for this project. We will provide comprehensive, end-to-end solutions that go beyond facility operation, achieving fundamental problem-solving. ・End-to-End Support from Strategy Formulation to Execution We provide total support, from formulating high-level strategies that extend beyond facility operation to executing on-site operations. ・Creative Marketing We will strongly promote visitor attraction measures and branding to make Fukui Arena a vibrant hub 365 days a year. ・Building Diverse Partnerships In collaboration with participating companies (Azusa Sekkei Co., Ltd. and Sol Levante Sports Co., Ltd.), we will lead the creation of a space where hardware (facilities) and software (operations and content) are truly integrated.

Representative Comment

Tomonori Miyauchi, Representative of DC LLC "Under the corporate philosophy of 'Continuously launching new businesses,' we, the DC Group, have launched many businesses and taken on numerous challenges. We believe this project is an extremely significant challenge for Fukui's future and the culmination of the major trend beginning with the Hokuriku Shinkansen extension. Our attitude of taking responsibility for such a future and boldly taking on challenges deeply resonates with our philosophy. Towards the realization of a society where local people and businesses can thrive more vibrantly, our group will do its utmost, however small our contribution may be."

Company Overviews

DC LLC Representative: Tomonori Miyauchi Location: JR Tokyu Meguro Building 4F, 3-1-1 Kami-Osaki, Shinagawa-ku, Tokyo URL: https://dc-web.co.jp/ F Primal Inc. Representative Director: Tomohiro Tanabe Location: 1-2, Tsuganocho 15-go, Fukui City, Fukui Prefecture URL: https://fprimal.jp/ Azusa Sekkei Co., Ltd. Representative Director and President: Tadashi Ariyoshi Location: MFIP Haneda 3F, 10-11 Haneda Asahi, Ota-ku, Tokyo URL: https://www.azusasekkei.co.jp/ Sol Levante Sports Co., Ltd. Representative Director: Koichi Morimoto Location: Akasaka Intercity AIR 11F, 1-8-1 Akasaka, Minato-ku, Tokyo URL: https://sol-levante.co.jp/