Ajito Co., Ltd. (Chiyoda-ku, Tokyo; CEO: Yasutatsu Takai; hereinafter 'Ajito') has released a free eBook, 'Advertising Data x NotebookLM Utilization Guide for Ad Operators,' filled with tips for promoting the use of generative AI in advertising operations. Furthermore, we will hold a free webinar, 'Introduction to Ad Data x NotebookLM: Learning Generative AI in Ad Operations through Hands-on,' on Wednesday, April 15, 2026, where you can learn the contents of the guide through practical operation. While generative AI tools like ChatGPT are becoming widespread, many in the advertising field are unsure how to use their own data or are concerned about the risk of hallucinations. Additionally, many operators spend huge amounts of time manually aggregating data and preparing reports. We focused on 'NotebookLM,' a free AI research assistant provided by Google. Because NotebookLM answers based only on uploaded data, it prevents hallucinations and is highly suitable for analyzing raw ad data. By linking it with our ad report automation tool 'Databeat,' you can automate tedious preparation tasks such as data structuring. This allows you to quickly extract 'winning patterns' and 'improvement hints' from vast amounts of data, realizing ad operations that do not depend on individual experience.

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  • Source: PR TIMES
  • Category: News